Need A Medical Center Phone Number? Local Search Might Give The Wrong Number

Mike Blumenthal has a detailed look at some of the inaccuracies Google Maps and other local search engines have when it comes to phone listings of medical centers. He writes: “The medical center phone data is in critical condition and in need of intensive care.”

Mike has been following these inaccuracies for a while and has come up with a grid showing the “extraneous” phone numbers listed for some “advanced medical services” facilities listed in Google Maps.

Google does now provide a way to report inaccurate data as well as give business the ability to update their listings. Mike feels that “medical center phone data is in critical condition and in need of intensive care.” He explains:

Only 2 of the 13 markets did not have listings showing 4 or 5 phone numbers. 18% of all listings showed 3 or more phone numbers despite low verification rates through the Local Business Center. And if you live in Fargo, ND it appears by Google’s account that there are more medical phone numbers than there are doctors.

Related Topics: Channel: Local | Google: Maps & Local | Search Engines: Maps & Local Search Engines

Sponsored


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide