The Google Blog announced they have improved how they return flight status information in search results. Instead of just providing a link to get flight times, you get that information directly in the OneBox area at Google, without requiring a click to see it.

Here is a screen capture of the Google results for a search on aa 123 before Google added schedule information to the result:

Here are Google’s new results:

Notice how Google now tells you if your flight is on time or delayed, as well as the estimated departure and arrival times.

Danny did a huge compare and contrast of how search engines handle flight status just a couple weeks ago in his Flight Tracking, Airport Conditions, Real-Time Traffic, & Other Thanksgiving Search Tips post.

Related Topics: Channel: SEO | Google: OneBox, Plus Box & Direct Answers | Search Engines: Travel Search Engines | Search Features: Shortcuts | Search Marketing: General

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz

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