No, The Toolbar Does Not Lead Google To Index My Content

Jul 21, 2008 at 9:47am ET by Barry Schwartz

Matt Cutts of Google has posted another one of his debunking theories post, this time on the Google Toolbar aiding Google in indexing content.

Matt said, “if Ken Simpson is implying that the Google Toolbar led to these urls being crawled, then he’s mistaken.” Ken Simpson was paraphrased in an InformationWeek article saying, the “Google Toolbar may be configured to pass URLs that one visits to Google for indexing.”

This is not the first time Matt debunked this theory. He did so in December 2006, but felt it was necessary to do so again. Matt explained he did so again because it is “good to reiterate this every couple years though, especially as Google has gotten better at finding new pages as it crawls.”

Matt also explained that third-party individuals conducted their own tests and concluded Google did not index content based on Toolbar data.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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