NY Times Tracks Google’s Traditional Media Efforts
Miguel Helft at the New York Times has a relatively long and interesting article, with some interesting details, that rounds up the status and mixed results (so far) of Google’s moves into radio, TV and print newspapers. From my understanding, the print newspaper ads have been the most successful to date.
(Some images used under license from Shutterstock.com.)
Sign up to receive weekly insights on video advertising and trends.