http://searchengineland.com/official-google-adwords-adds-impression-share-metric-11641 Search Engine Land: Must Read News About Search Marketing & Search Engines Mon, 23 Nov 2009 05:39:12 -0500 http://wordpress.org/?v=2.8.4 hourly 1 http://searchengineland.com/official-google-adwords-adds-impression-share-metric-11641/comment-page-1#comment-3176 Gregory Wed, 11 Jul 2007 00:05:34 +0000 http://searchengineland.com/beta/official-google-adwords-adds-impression-share-metric-11641.php#comment-3176 Field Report: Impression Share says one of our AdWords campaigns is only receiving 12% of possible impressions, and the reason is due to rank, not budget. Yet our Average Position is 3. If we are bidding enough to have the number three position, I'd think are ads would be shown whenever someone enters our keywords in a Google search. Apparently not! Field Report: Impression Share says one of our AdWords campaigns is only receiving 12% of possible impressions, and the reason is due to rank, not budget. Yet our Average Position is 3. If we are bidding enough to have the number three position, I’d think are ads would be shown whenever someone enters our keywords in a Google search. Apparently not!

]]> http://searchengineland.com/official-google-adwords-adds-impression-share-metric-11641/comment-page-1#comment-3175 semanjoe Fri, 06 Jul 2007 15:19:47 +0000 http://searchengineland.com/beta/official-google-adwords-adds-impression-share-metric-11641.php#comment-3175 Impression Share (IS) - this sounds like it could be a really useful SEO tool for keyword analysis, with a much smaller AdWords budget required... to generate a more accurate number of impressions per keyword/keyphrase. Valuable indeed! Impression Share (IS) – this sounds like it could be a really useful SEO tool for keyword analysis, with a much smaller AdWords budget required… to generate a more accurate number of impressions per keyword/keyphrase. Valuable indeed!

]]>