Sign up for weekly recaps of the ever-changing search marketing landscape.
OneRiot Passes Its Real-Time Search Partners To Topsy
Last week’s news that OneRiot had shuttered its search engine left something of a void in the real-time search space. Numerous developers and companies that had come to rely on OneRiot’s API were suddenly out in the cold.
Today, Topsy has announced that it’s taking on OneRiot’s former real-time search partners via the Topsy API, which already powers real-time search on many websites and applications. As part of the partnership, Topsy is also monetizing its search platform via OneRiot’s ad network.
“We are honored that OneRiot is partnering with Topsy to transition their organic real-time search partners to our team,” says Topsy CEO Vipul Ved Prakash. “OneRiot ads, coupled with the largest indexed set of Twitter data on the planet from Topsy, let publishers keep their audience engaged while they monetize in a safe way through relevant, fresh content from across the social web.”