OpenSearch Plugin Ensures Your Google Results Are Not Personalized

The other day we reported about a way to turn off Google Personalized Search Results, which required you to add “&pws=0″ to the end of your search string.

Now, you no longer need to remember to do that. You can install an OpenSearch plugin on your Firefox or IE7 browser that does this for you. Go to the Google Search Plugin without Personalized Search page and install the appropriate version. I was waiting for someone to put this together — thanks Joost de Valk.

Related Topics: Channel: Consumer | Google: Personalized Search


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • BlendahTom

    hmmm seems to me if someone was that unhappy w/ that option from Google they wouldn’t be using G Search at all…

  • WebOptimist

    I’m grabbing it right now. Sometimes I’m not even aware that I’m logged into my Google account and I, for one, didn’t ask for personalized search and don’t want it.

    Thanks for posting the plugin.


  • Kaila Colbin

    Thanks, Barry; I’m sure this will be useful for many people who choose not to opt into personalized search.

    To the general community reading this, particularly those of you looking to turn personalized search off, what is it you don’t like about it? I don’t work for Google—far from it—my question stems more from a desire to make sure that we are making informed decisions.

    If, for example, you turn personalized search off because you’re opposed to your history being tracked, I think it’s important to let you know that your history will be tracked whether or not you’ve got personalized search turned on.

    If tracking history isn’t the problem, though, what don’t you like about personalized search?

    Thanks and best regards,
    Kaila Colbin

  • SEOidiot

    I think this is much easier using a bookmarklet to add a button that you just click, heres how to do that

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