Paid Search For Big Sites, Big Brands: Webcast
Our sister site, Search Marketing Now, is hosting its first webcast for 2008: “Paid Search for Big Sites, Big Brands,” tomorrow, Thursday, January 10 at 1 PM Eastern Standard Time, sponsored by iProspect.
In this webcast, I’ll take a look at how large organizations with complex websites and important brands can effectively implement paid search advertising campaigns. I’ll cover tactical, technical, & organizational issues involved with running huge sites, as well as marketing issues and considerations unique to big brands. And, I’ll explore the elements for success in a large paid search campaign.
The webcast is free, and registration is still open. Hope you’ll be able to join us!
(Some images used under license from Shutterstock.com.)
The latest analyses, insights and strategies that inspire CMOs and marketers everywhere.