Paid Search: New Column From Search Engine Land
Our newest Search Engine Land column, Paid Search, launches today. As the title suggests, Paid Search will focus on issues and tactics for marketers using sponsored search listings. Today’s debut features Andrew Goodman with an entertaining riff called Paid Search Back-Checks, Slays Dragons, Asks for Little in Return.
Chris Sherman on March 13, 2007 at 11:50 am | Reading time: 1 minute
Our newest Search Engine Land column, Paid Search, launches today. As the title suggests, Paid Search will focus on issues and tactics for marketers using sponsored search listings.
Today’s debut features Andrew Goodman with an entertaining riff called Paid Search Back-Checks, Slays Dragons, Asks for Little in Return.
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
Related stories
About the author
Contributor
Chris Sherman (@CJSherman) is a Founding editor of Search Engine Land and is now retired.