PPC Managers: Download Latest Bing Ads Editor To Keep Google Import Function

Microsoft wants to get the word out to Bing Ads Editor users be sure to update to the latest version of Big Ads Editor. As of today, users with versions Bing Ads Editor older than 10.2 will not be able to use the Google AdWords Import function. Today, Google retired an underlying API that powers […]

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Microsoft wants to get the word out to Bing Ads Editor users be sure to update to the latest version of Big Ads Editor. As of today, users with versions Bing Ads Editor older than 10.2 will not be able to use the Google AdWords Import function.

Today, Google retired an underlying API that powers the AdWords import capability. Users trying to import AdWords campaigns into a Bing Ads Editor version older than 10.2 will see this error as soon as the download process begins: “Bing Ads Editor encountered an error while importing from AdWords.  Please try the import again.”

Google AdWords Import error for Windows XP users in older Bing Ads EditorNote the error will only occur in Editor versions below 10.2. Fortunately, the fix is as easy as downloading the latest version.

To find out which version you’ve got, click on About under the Help menu in Editor. To upgrade, click Check for Updates under the Help menu in Editor or download it here.

How To Check Bing Ads Editor Version

Read more about the feature updates in the newest Bing Ads Editor version.


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About the author

Ginny Marvin
Contributor
Ginny Marvin was Third Door Media’s former Editor-in-Chief (October 2018 to December 2020), running the day-to-day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin wrote about paid digital advertising and analytics news and trends for Search Engine Land, MarTech and MarTech Today. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions. She can be found on Twitter as @ginnymarvin.

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