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Scott Brinker
Member since: 09-29-08
Recent Posts
Early Stage Landing Pages At The Top Of The Funnel5 Colorful Sketches On Conversion Optimization
6 Interview Questions For Conversion Optimization Hires
Landing Pages 3.0: How Content & Context Plays A More Meaningful Role
When A/B Testing Prices, Proceed With Caution
A Visit From Saint Click & Landing Pages In 2012
Rethinking The Marketing Technology Gap To Improve Performance
The Art Of Seductive Landing Pages
3 Approaches To Scaling Conversion Optimization
Conversion Optimization In The New Marketing Landscape
3 Dead Excuses For Badly Designed Landing Pages
How To Track Social Conversions On Landing Pages
Google Instant Preview: A Game-Changer For Landing Pages
Reflections Of A Nontraditional Student And Marketer
What Can Social Media Teach Us About Conversion Optimization?
A Successful Example Of Conversion Content Marketing
A Post-Click Marketing Heuristic
The Creative Revolution 2.0
Can Conversion Optimization Change The World?
3 Winning Tactics For B2B Conversion Optimization
Thought Microsites Were Dead? Think Again
4 Principles Of Conversion Content Marketing
Brand Champions In Conversion Optimization
The READY Conversion Optimization Framework
4 Out Of 5 Conversion Experts Prefer A/B Testing
Recent Comments
Landing Pages 3.0: How Content & Context Plays A More Meaningful RoleI agree completely. The example I gave is definitely not intended as a "all landing pages should do this" recommendation. Instead, it's an example how
Rethinking The Marketing Technology Gap To Improve PerformanceCool idea, Brian. I like the reconceptualization of a "Customer API."
Al Ries wrote a recent article in Ad Age that pushed back on the concept of "
6 Things To Learn About Differentiation From The Auto Insurance IndustryInspiring article! It's fascinating to see the convergence of "traditional marketing" principles within the rules and mechanics of smart "digital mark
The Art Of Seductive Landing PagesThanks, John! The blend of art and science in modern marketing -- landing pages and beyond -- is fascinating to me.
There are a couple of more exma
The Art Of Seductive Landing PagesHi, Sunita -- glad to hear that this article has inspired you to try a few new experiments.
I agree with you that not every niche should have seduc
The Art Of Seductive Landing PagesThanks, Thomas! Well-said. Always inspiring to hear from a fellow landing page enthusiast. :-)
The Art Of Seductive Landing PagesThanks, Frank.
Just to be clear, nothing presented in this article is in any way dependent on any offering from my company. The only thing in my se
What Can Social Media Teach Us About Conversion Optimization?Thanks, Molly, David, Claire.
Claire -- I agree there is risk of being "hounded" and spammed when you put yourself out in the world. To some degree
Can Conversion Optimization Change The World?Thanks, Mark and Chris -- it's inspiring to be in this industry with you.
Thought Microsites Were Dead? Think AgainThanks for the comments!
Shari -- I can fully appreciate the concern around any technique that has been abused by spammers. But if we let that diss
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