Premium Members

Shari Thurow

Member since: 06-28-08

Website: http://www.search-usability.com/

Recent Posts

Deadly Sins Against SEO: Part 1
Information Architects Are From Venus, SEOs Are From Mars
A Principal Goal Of SEO Should Be Customer Loyalty
Is Social Media Ruining Search Results?
Understanding Orienting Search Behaviors For SEO & Conversions
SEO & Searcher Mental Models
SEO And The Scent Of Information
Commercial Intent & Web Search Behaviors
Optimizing For Re-finding Search Behavior
The 3 SEO/SEM Conference Personas
Search Behavior: The 4th Building Block Of Search Engine Optimization
Don't Forget SEO For Navigational Searches
Hey Usability Professionals: Get With The SEO Program
SEO Vs. Web Site Architecture
Are You An SEO Hybrid?
Why User Experience Is A Crucial Part Of Good SEO
The Most Dreaded Keyword Phrase
SEO Ethics Are In The Eye Of The Beholder
When Keyword Research and Search Data Deceives
The Inmates Are Running The Search Engine Asylum
So, You Think You're A Search Engine Optimization Expert?
Meta-Tag Optimization Tips: A Search Usability Perspective
What SEO/SEM Professionals Should Know About Website Usability - Part 2
What SEO/SEM Professionals Should Know About Website Usability
You'd Be Wise To "NoFollow" This Dubious SEO Advice

Recent Comments

Information Architects Are From Venus, SEOs Are From Mars

Hi all- Information architects, at least the most knowledgeable ones, understand the main finding behaviors and user mental models. SEOs are still

How To Improve .EDU Link Requests Using Academic Metaphors

Hi Brett- Well, I am a career academic and I also think you crossed the line. I understand that you are giving sound advice on "using the users' la

PageRank Sculpting Leaves NoFollowed Tags Behind

Whoops, didn't finish my sentence. Sorry about that. Needless to say, users coming first might not seem as if it is a big deal. But it is. Too many

PageRank Sculpting Leaves NoFollowed Tags Behind

Hi Everyone- Hot news flash: PageRank sculpting existed back in the mid- to late 90s. It wasn't called PageRank sculpting then (because Google as w

Google Ranks Real-Time Tweets Based On Followers?

Hi all- I echo the sentiments of Michael Martinez. This whole Tweet/real-time search has gotten so out of hand. I know plenty "experts" in thei

Is Social Media Ruining Search Results?

Hi Parneet- I love a good debate. :-) I read your article. And do I disagree about most of your points. So here goes: > clearly Bing and

Is Social Media Ruining Search Results?

Hi guys- Thanks for the comments. Nice to hear from you, Jessie. With all due respect, James, I respectfully disagree with your perspective. I d

10 Year Retrospective: Search Engine Strategies To Search Marketing Expo

Hi Danny- Wow! I still remember that conference. Two items stood out to me about that event. (1) It was the first time I met Jakob Nielsen and act

SEO & Searcher Mental Models

Hi Bill- Thank you for your feedback. Now, I am going to say something that you should not take personally, because I am trying to make a point.

Thoughts On Web Developers, SEO & Reputation Problems

Hi Danny- Very thoughtful, well-structured article and comments. Thank you for writing and sharing your perspective. I agree with you wholeheart

Commercial Intent & Web Search Behaviors

Hi Stupidscript- I do appreciate your comments. Well, normally I don't do this as a response, but I am going to. It is clear to me that you are

Dear Fox News: SEO Is Not Search Engine Scamming (Unless You’re Scamming Yourself)

Hi Danny and everyone, Outstanding article, as usual. But you know what caught my attention in the headline? Not the Fox News part. It was the "SEO

The 3 SEO/SEM Conference Personas

Hi Nick- Yeah, I hate the schmoozers, too. I chose to ignore them because they don't usually last long as speakers. But you have to remember, manag

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