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gsenser

Member since: 12-26-08

About Me

My career began on Madison Avenue with Young & Rubicam, one of the world’s most prestigious advertising agencies. After working on virtually every consumer product and service category at several East and West coast agencies, I became the director of marketing for UTA French Airlines, which merged with Air France in the early 90’s. In 1995 I co-founded an online marketing firm, NetAdvantage, where I spend most of my time these days.

Website: http://www.senser.net

Recent Comments

How To Navigate Google’s New AdWords Reports And Avoid Losing Valuable Data
Nice job Brad. I think your video format worked particularly well for this subject matter and made it somewhat easier to follow and absorb.
Search & Real Time Madness
Good insight as always. It is funny that search engines might be more willing to pay for what people say about the news, rather than the news itself.
Search: Where Does It Go from Here?
Great article. Thinking about the "classic car" example, I wonder how much less one would have to pay if search we're more perfect and you were able t

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