Rand Fishkin Steps Down As The CEO Of Moz, Sarah Bird New CEO

mozRand Fishkin, the cofounder of Moz, formerly known as SEOmoz, is stepping down from his role as the CEO of the company today.

Rand announced the news on his personal blog about a month ago. He said it was because he felt he was “out of his depth, and poorly suited, especially from an emotional resiliency perspective, to meeting his obligations” in that role. Rand’s new title is “individual contributor” but will continue to do what he has been doing, “product design, marketing initiatives, and evangelism” for the company.

Sarah Bird, the President and COO of the company, is taking over as the CEO. She has been with the company for 6 years and has been acting in many ways as the company’s CEO.

Of course, Rand has been the face of the company forever, and this may be a way for the company to be less about Rand and more about Moz and the other players in the company. The company has a lot of venture backing behind it and selling the company is likely one of the goals for a company like this. Rand stepping down as CEO makes this step a bit easier. Of course, Moz has not officially made any announcements about selling or being acquired.

To read more about Rand’s personal thoughts on stepping down, see his personal blog, and here is the final post from Rand as CEO with a video chat between the two of them.

Related Topics: Channel: Industry | SEM Industry: General


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • http://shockleymarketing.com/ Ricky Shockley

    Good for Rand! I read a lot of his stuff and hope this gives more time for a less stressful, more balanced life outside of his work with Moz. Not sure if I am a fan of Rand NOT being the face of Moz though…because…well…he is! In a way Moz=Rand, Rand=Moz and I know myself and many others are big Moz fans mainly because we are big fans of Rand, his ideas, his thought leadership, his honesty and transparency…we TRUST him to lead us through the ever-changing world of inbound marketing/SEO and, therefore, trust Moz…

  • thgk

    That’s seomoz over then. Rand is seomoz.

  • Tom Roberts

    So long, and thanks for all, Fish.

  • http://www.brianmanon.com/ Brian Manon

    He had a good run. Thanks Rand for all the info you have provided

  • Chris Koszo

    Rand is great! Whiteboard Fridays were always awesome and hope to learn more from him in the future, which I’m sure we will. And not just SEO but marketing in general, he knows whats up! Not everyone agreed with him all the time, but he’s a great evangelist for our industry overall and he has contributed more than most. Happy 2014 Rand! Thanks for all the fish! :D

  • Nuno Hipólito

    So he was “removed” as CEO by the people backing the company. Got it.

  • Gaslighting

    Rand hasn’t provided anything but bs, smoke and mirrors, lol

    good riddance.

  • http://www.clippingpathindia.com/clipping-path-service.html Bijutoha

    I wish a good future for SEO Moz and, a great thanks to Rand from beneath of my heart .

  • http://www.rankinstyle.com/ Jacques Bouchard

    I believe, good sir, that you may have just won the Internet.

  • http://www.rankinstyle.com/ Jacques Bouchard

    A few good SEO people stepping down lately. Jill Whalen, to a lesser extent, stepped down recently as well.

  • Adeel Sami

    Rand led the company to its highest level. Hopefully, Sarah keeps the momentum ticking.

  • http://www.brianmanon.com/ Brian Manon

    he will still be writing for them he just wont be the CEO

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