Rumors of Impending Facebook Music


Facebook already has taken on LinkedIn, as the past-college crowd has started using it for professional networking, and starting next week, Facebook may take on MySpace’s hold on the music scene. Rumors abound that Facebook Music will be announced at ad:tech in NY next week. Word is that Facebook is in discussions with major music labels about a new layer in the social networking service that would enable each band to have a profile on Facebook (at a location such as www.facebook.com/bandname). The profiles would showcase videos, music, pictures, and ways for fans to interact with each other.

(MySpace may be countering by joining Google’s OpenSocial alliance, if rumors reported by Silicon Valley Insider prove to be true.)

Of course, we’ve heard this rumor before, but it makes sense that Facebook would evolve in this direction, both because it’s worked so well for MySpace and because Facebook music applications (such as iLike) have been so successful. This would be the first time that Facebook would allow non-individual profiles. A variety of groups and companies would likely welcome this move as the first step in allowing new profile types.

Additional discussion at Techcrunch and Mashable.

Postscript Barry: Checkmate? MySpace, Bebo and SixApart To Join Google OpenSocial (confirmed) from TechCrunch reports “MySpace and Six Apart join Orkut, Salesforce, LinkedIn, Ning, Hi5, Plaxo, Friendster, Viadeo and Oracle as announced Google partners.” Checkmate indeed.



Vanessa Fox is a Contributing Editor at Search Engine Land. Called a “cyberspace visionary” by Seattle Business Monthly, she is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience at ninebyblue.com and provides authoritative search-friendly design patterns for developers at janeandrobot.com.

See more articles by Vanessa Fox >


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