• http://www.russiansearchtips.com Verona

    Great overview Bill! I can confirm your finding, at lest about Sweden. I’d also say that SEM is a more common practice than SEO largely because a) CPC levels are quite low and buying ability is high, so it is easy to have good ROI from AdWords here b) due to small size of the markets it is very hard to do proper linkbuilding, which makes SEO too time-consuming, which is probably not wirth it given the amount of traffic that organic search is able to deliver.