SearchCap: The Day In Search, November 20, 2009

Nov 20, 2009 at 5:13pm ET by Matt McGee   

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land:

Search In Pictures: Google México Party, One Republic @ Google & Pineapple 5K In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at [...]

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Google Appears To Be Testing New Local AdWords Presentation

Nov 20, 2009 at 1:00pm ET by Greg Sterling   

Mike Blumenthal received a screenshot that seems to show a test of a new presentation of Google local/geotargeted AdWords. Mike suggests this may be an expression of AdWords local extensions:

This is AdWords and not Local Listing Ads, but the presentation (with the blue pushpin) is similar, signifying a local business or a physical location. Here [...]

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Search Ad Keyword Lawsuit, Now Over Privacy

Nov 20, 2009 at 9:29am ET by Barry Schwartz   

We have covered many of the search ad keyword lawsuits aimed between competitors or directly at the search engines in the past. Nowadays, it seems like a new suit around this topic is filed weekly. Typically these suits go after trademark violations and the like, but a new suit is focusing on a [...]

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Free Webcast: Ask The Search Engines – War Stories From The World Tour

Nov 19, 2009 at 6:57pm ET by Chris Sherman   

One of the many challenges of search marketing is getting answers from the search engines. On December 1, we thought we’d help out. At Search Marketing Now, we’re going to give SEL readers the opportunity to ask questions, live, of representatives from Google, Yahoo!, and Microsoft. This SMN webcast, “Ask the Search Engines: War Stories from [...]

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SearchCap: The Day In Search, November 19, 2009

Nov 19, 2009 at 5:00pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land:

Google News For iPhone Gets Redesign The Google Mobile Blog announced Google News on the iPhone, Android and other smart phone devices has a new design. The new design looks more like [...]

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Google News For iPhone Gets Redesign

Nov 19, 2009 at 4:23pm ET by Barry Schwartz   

The Google Mobile Blog announced that Google News on the iPhone, Android and other smart phone devices has a new design. The new design looks more like the desktop version of Google News with minor changes to make it fit better on the smartphone screens. The new design has more stories and images, [...]

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Yahoo Brings ‘Real Time’ Updates To News Shortcut

Nov 19, 2009 at 3:17pm ET by Greg Sterling   

Yahoo has enhanced its News shortcut with real-time feeds and updates. The idea is to make the News Shortcut more current and more social with Twitter content in the form of videos, photos and tweets. The new shortcut has a horizontal tabbed interface that offers access to each category of information (see screens below). According [...]

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Google Writes On Mobile Site SEO Concerns & Techniques

Nov 19, 2009 at 9:48am ET by Barry Schwartz   

The Google Webmaster Central blog has two excellent write ups on mobile SEO concerns and techniques. One is named Help Google index your mobile site and the other is named Running desktop and mobile versions of your site. The reason for the two different articles is that often webmasters consider smart phone enabled sites as [...]

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Microsoft-Yahoo Search Deal On Track For Completion

Nov 19, 2009 at 6:53am ET by Greg Sterling   

According to AllThingsD the MicroHoo search deal is nearing completion and “definitive agreement” status. Speculation that the deal was in trouble started happening when the two companies failed to meet their self-imposed October 27 deadline to finalize the complex agreement. However it appears the circumstances were just as reported in the parties’ 8-K filing with [...]

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SearchCap: The Day In Search, November 18, 2009

Nov 18, 2009 at 5:20pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land:

NAR Changes Its Mind: Google Is Not A Scraper Site Backtracking on a controversial decision earlier this year, the National Association of REALTORS® (NAR) has adopted a new policy that allows real estate [...]

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NAR Changes Its Mind: Google Is Not A Scraper Site

Nov 18, 2009 at 2:17pm ET by Matt McGee   

Backtracking on a controversial decision earlier this year, the National Association of REALTORS® (NAR) has adopted a new policy that allows real estate professionals to have their sites — including home listings that belong to others — indexed by search engines. The controversy reached a peak this year when the NAR agreed with a local decision [...]

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Google Showing Breadcrumb Navigation In Search Results

Nov 18, 2009 at 1:29pm ET by Matt McGee   

Confirming our previous reports, Google has announced and explained why and when it’s showing breadcrumb navigation in its search results.

Google says it may show these site heirarchies “for a small percentage of search results” when it improves the search snippet with more context about the link being pointed to. What’s pretty cool is that each [...]

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comScore: Google Breaks 65% Market Share But Did Bing Grow Share?

Nov 18, 2009 at 9:54am ET by Barry Schwartz   

comScore released its October 2009 search share numbers and Google has passed 65% search market share, holding 65.4% share in October, up 0.5% from the previous month. comScore also claims that Microsoft Bing also gained 0.5% share, reaching 9.9%, while Yahoo dropped 0.8% to 18.0% from the previous month. Nielsen also released its October 2009 [...]

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Ask Making A Bigger Bet On “Social Search” Or Q&A

Nov 18, 2009 at 8:33am ET by Greg Sterling   

If you’re the number four search engine in a market that is looking like it’s going to be about two (maybe three) players in the long run, what do you do? If you’re Barry Diller and running the parent company of Ask, the search engine in question, you’re potentially looking at selling, with Microsoft as [...]

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Yahoo Discontinues “Go”, A GPhone Finally Cometh?

Nov 18, 2009 at 7:20am ET by Greg Sterling   

Yahoo has decided to discontinue its “Go” mobile app. Go was originally part of a larger “three screen” strategy that included TV and mobile delivery of Yahoo content. The Go app was intended as a way to have a richer, self-contained experience on mobile devices. But that strategy has given way to a “Yahoo for [...]

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Behavioral Targeting: Creating A Unique Experience For Each Visitor

Nov 18, 2009 at 12:07am ET by Daniel Waisberg   

Behavioral targeting (BT) has been the buzzword of the year for the last two years in the web analytics field. But is BT really all that important and valuable to the companies making use of it? The answer is usually yes. And does it take a team of PhDs to implement BT for a website? [...]

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SearchCap: The Day In Search, November 17, 2009

Nov 17, 2009 at 5:01pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land:

21 Link Builders Share Advanced Link Building Queries Advanced link building queries, for the link builders who use them extensively, remain a closely guarded secret. It’s easy to understand why. For one, they [...]

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Google Earth iPhone App 2.0 Available Soon

Nov 16, 2009 at 7:18pm ET by Matt McGee   

A new version of Google Earth for the iPhone is due soon, and among its new features is one with a personal touch: the ability to see maps you’ve created and/or saved in Google Maps. To make this happen, the new Google Earth iPhone app will add the ability to login to your Google account [...]

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SearchCap: The Day In Search, November 16, 2009

Nov 16, 2009 at 5:01pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land:

Google Experiments With Paid Inclusion & Does “Promoted” Meet FTC Guidelines? Just when you thought paid inclusion was finally dead with holdout Yahoo getting out of the space, it’s come back from the [...]

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Two Special Training Workshops Offered at SMX West

Nov 16, 2009 at 10:55am ET by Search Engine Land   

In-House SEM Exchange and Bruce Clay’s SEO Training Will Run March 5th Join us for workshops that take a deep dive on search engine optimization (SEO) or issues confronting in-house SEM professionals at Search Marketing Expo – SMX West. The seminars will be held March 5th, immediately following SMX West on March 2-4. Keep reading for [...]

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