SearchCap: The Day In Search, June 11, 2013

Jun 11, 2013 at 5:00pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: DuckDuckGo Passes 2 Million Daily Searches DuckDuckGo, the upstart search engine that hangs it hat on protecting its users’ privacy, hit a new milestone on Monday: its first day with two [...]

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Big AdWords Auction Insights Update: Now Get Competitive Data On Campaigns, Ad Groups, Keywords

Jun 11, 2013 at 11:02am ET by Ginny Marvin   

In the biggest update since the Auction Insights Report last year, Google AdWords advertisers now have the ability to run reports on more than just a single keyword to learn how their ad performance compares to the competition. The Auction Insights Report allows advertisers to get competitive auction data on: Groups of keywords. Filter your [...]

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Google’s Matt Cutts On Common Disavow Link Tool Mistakes

Jun 11, 2013 at 8:14am ET by Barry Schwartz   

Google’s head of search spam, Matt Cutts, posted a new video discussing some of the more common mistakes when using the disavow tool. Below are the six most common mistakes. Note the first one is by far the most common mistake of them all. (1) The file you upload should be a regular text file [...]

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Majestic SEO Takes Their Site Explorer Tool Free

Jun 11, 2013 at 6:56am ET by Barry Schwartz   

The Majestic SEO team announced today that they have made their Site Explorer tool free for verified domains. With that, they also announced improvements to the user interface, additional features and unlimited use for paid users of the tool. Free user accounts can get up to 2,500 links to their site, while paid users can [...]

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SearchCap: The Day In Search, June 10, 2013

Jun 10, 2013 at 5:18pm ET by Matt McGee   

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Apple Makes Bing The “Default Search Engine” For Siri One of the things that you might have missed if you weren’t paying really close attention to the live blogs of the [...]

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Will Google’s Expected $1.3 Billion Waze Acquisition Be Allowed?

Jun 10, 2013 at 10:48am ET by Greg Sterling   

Early yesterday, Israeli business website Globes.co.il said that Google will acquire social mapping app Waze for $1.3 billion. That report has subsequently been all-but-confirmed by others, including the Wall Street Journal (WSJ), which said the announcement could come this week. The WSJ said that by size Waze would constitute Google’s fourth largest acquisition, assuming it comes to pass. [...]

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Google Doodles Where The Wild Things Are For Maurice Sendak’s 85th Birthday

Jun 10, 2013 at 9:14am ET by Amy Gesenhues   

Beloved children’s book author and illustrator Maurice Sendak is being celebrated today on Google’s home page with an animated Doodle showcasing the author’s work. Users can click the play icon to view an animated wheel of Sendak’s characters. Born June 10, 1928 in Brooklyn, New York, Sendak would have been 85 years old today. He [...]

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What’s Changed With The Periodic Table Of Search Engine Optimization

Jun 10, 2013 at 9:00am ET by Danny Sullivan   

We’ve updated our Periodic Table Of SEO Success Factors that was created in 2011 to add several new elements, drop a few, broaden it to include “success factors” rather than just “ranking factors” and adjusted weightings of several elements on the table. For those curious about the details, here’s the rundown. First, if you’re not [...]

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Dive Deep! Attend an Internet Marketing Workshop @ SMX East

Jun 10, 2013 at 8:00am ET by Search Engine Land   

Elevate your internet marketing skills. Attend one of six comprehensive workshops being held in conjunction with Search Marketing Expo – SMX East. These workshops provide: comprehensive instruction on a search marketing topic critical to business success; an intimate learning experience with a small group of your peers; access to expert presenters, each a rock star [...]

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SearchCap: The Day In Search, June 7, 2013

Jun 7, 2013 at 4:00pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Image Extensions: Early Reactions & In-The-Wild Examples The PPC world is abuzz over the news that Google opened its beta for image extensions, which allow AdWords advertisers to include images [...]

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Bing Desktop Gets Inline Search, Updated Apps & Facebook Notifications

Jun 7, 2013 at 2:32pm ET by Amy Gesenhues   

Bing Desktop launched a number of features today, including inline search capabilities, a new weather app, updated news apps, and Facebook notifications. Bing’s new inline search allows users to search directly from a webpage, word document or PDF file without having to open a Web browser. After highlighting a word or phrase, a user can [...]

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When It Comes to Favorite Tech Companies, Google Ranks #1, Apple #2 & Facebook #3

Jun 7, 2013 at 11:43am ET by Amy Gesenhues   

When ranking the favorability of tech giants Google, Apple and Facebook, a recent Washington Post survey discovered that Google trumps both Apple and Facebook. According to the poll, 83 percent of the 1,007 Americans surveyed gave Google a favorable rating. Apple ranked second, with a 72 percent favorable rating. Facebook ranked least favorable, with only [...]

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Google Images Tests New Related Searches User Interface

Jun 7, 2013 at 8:49am ET by Barry Schwartz   

The Google Operating System reports Google is testing a new Image Search interface for related searches. The example given shows images for [nexus 7], At the top is a carousel of related searches to the [nexus 7]. When you click on one of those related images, Google will show you a larger thumbnail image of [...]

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SearchCap: The Day In Search, June 6, 2013

Jun 6, 2013 at 4:59pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Pushes To Build Marketshare Through “Bing It On” For Faster Airport Wifi I got a surprise recently on my trip through Orange County’s John Wayne Airport. When I tapped into [...]

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Blekko Lays Off Eight, Raises $6 Million More

Jun 5, 2013 at 6:22pm ET by Greg Sterling   

Earlier this week blekko, which just introduced a bold new UI, had a reduction in force. Eight people were let go “as part of an effort to reduce costs,” said CEO Rich Skrenta, who added, “blekko’s revenues are growing and these cost reductions will help us as we work toward profitability.” Skrenta told me by [...]

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SearchCap: The Day In Search, June 5, 2013

Jun 5, 2013 at 5:00pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Will Copycat Google AdWords Enhanced Campaigns With New Bid Adjustments It shouldn’t come as a surprise that Microsoft is adjusting the Bing Ads platform to play nicely with AdWords [...]

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Bing Ads Will Copycat Google AdWords Enhanced Campaigns With New Bid Adjustments

Jun 5, 2013 at 3:47pm ET by Ginny Marvin   

It shouldn’t come as a surprise that Microsoft is adjusting the Bing Ads platform to play nicely with AdWords enhanced campaigns. The company said they would be making changes back in early April, and now they are providing specifics. Bing Ads has supported incremental bidding by geo-location, gender, age, day of the week or time of day for [...]

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More Sitelink Performance Detail Coming To Bing Ads Reporting

Jun 5, 2013 at 8:51am ET by Ginny Marvin   

To provide more insight into sitelink performance, Bing Ads reporting will soon include Click Type segmentation. The new Click Type check box will be pre-selected in the Ad Extension by Ad and Ad Extension by Keywords reports. Currently Ad Extension reports provide data on just the sitelink itself. By choosing Click Type, the reports will [...]

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SearchCap: The Day In Search, June 4, 2013

Jun 4, 2013 at 5:00pm ET by Barry Schwartz   

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search Your Own “Pins” On Pinterest Pinterest announced a new, useful search feature that allows you to filter your search results to just your own Pins. You can now search for [...]

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Don’t miss out on learning from the pros. Attend an SMX Advanced workshop!

Jun 4, 2013 at 3:00pm ET by Search Engine Land   

Sharpen your marketing skill set by attending one of six post-conference workshops next week at SMX Advanced in Seattle. Choose from SEO, international search, social media community management, AdWords, local search or in-house SEO. Secure your spot – register now!

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