• http://www.logicwerks.com Vu

    I think the deal may also include Performics and the agency size may be reduced and a percentage of the employees can be switched to being Microsoft AdCenter specialists. To fill the the gap in the market place icrossing, 360i, sendtec and Outrider would step up naturally.
    If the deal does not include Performics, then it is more likely that a media giant other than WPP may acquire Performics to serve its other agencies.

  • http://www.seodisco.com/ kid disco

    Hey… you butchered the name I came up with for this column in the title! (Performics is also misspelled!)