SearchCap: The Day In Search, April 19, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Dutch Agency Orders Google To Remove Data About Citizens’ WiFi Routers

    Dutch data officials have ordered Google to give the country’s residents a way to remove data that Google has about where their WiFi routers are located. It’s part of the ongoing dispute over Google’s collection of personal information via unencrypted wifi networks — something the company has said all along was accidental. According to the [...]

  • The Royal Wedding & What’s Hot In Searches On Google

    The Royal Wedding of Prince William & Kate Middleton is about two weeks away, and interest continues to rise — including on Google. Below, a look at some wedding-related search activity. Wedding Terms Spiking On Google Google gave CNN Money a list of some top-rising terms that it deemed related to the wedding. Here’s a [...]

  • Automatic Algorithms Are Fundamentally Changing The Shape of SEO

    If search engines — such as Yandex in Russia — are generating their search query algorithms automatically using “machine learning,” does that mean we need a re-think of SEO practices? What is “machine learning” in this context and how does it work? Yandex may be a “regional” search engine, but they’re putting forward some challenging views of how search engines are developing and will develop in future!

  • comScore: Apple’s iOS Reach Is “Double” Android’s

    Android has been outselling the iPhone for many months now, and it’s widely assumed that Android has all but eclipsed Apple in the market and among developers for mindshare. However today comScore released a more “holistic” look at iOS vs. Android that includes iPod Touch and iPad owners, which contradicts that conventional wisdom. When all [...]

  • How Viral Marketing Has The Potential To Promote Or Destroy Your Brand

    Everyone wants every piece of their content to go ‘viral’, whether that means a tweet is re-tweeted 500 times, a YouTube video has 2,000,000 views, or a blog post has 300 comments. Many companies believe that social media and online marketing isn’t “Worth it” if they aren’t getting high numbers. While this isn’t always the [...]

  • Groupon Signals Possible Future Plans With Pelago Buy

    Groupon’s purchase of Pelago, the parent company of Whrrl, offers an interesting glimpse into what the local daily deals powerhouse might be up to next. With the acquisition, which was for an undisclosed amount, Groupon gets a team that’s been focused on consumer check-ins at local businesses and offering relevant suggestions — similar to the [...]

  • Last Chance to Register for Search Engine Land’s SMX Toronto Conference – April 28-29

    Time is running out! Search Engine Land’s SMX Toronto conference begins next Thursday April 28th at the Sheraton Centre Hotel. Register now to reserve your place. A Full-Conference pass delivers 2 days of exceptional content and invaluable industry connections for only $1395. Or if you want a more intimate full-day workshop or training day, there [...]

  • Walmart Buys Former Search Engine Kosmix To Power Social And Mobile Shopping

    For those who follow search it was initially one of those “WTF moments”: Walmart acquiring erstwhile Google challenger Kosmix. However AllThingsD reports that the price was $300 million-plus vs. $55 million raised. So the founders and investors get a seemingly nice exit. Kosmix will now become part of the newly established “@WalmartLabs.” When it launched [...]

  • Microsoft’s Photosynth Gets Its Own iOS App

    Photosynth is one of the many cool-but-underpromoted-and-unknown aspects of the Bing Maps experience. That could change soon thanks to the launch this week of a Photosynth app for iOS devices. With the Photosynth app, users can create panoramic images inside the app — no additional stitching software required — and upload them directly into Bing [...]

  • Google Map Maker Now Open To US Users

    Google’s Map Maker has been available since 2008 and is now in more than 180 countries and regions all around the world. For the first time, that list includes the U.S. Google has just announced that Map Maker is (finally) open in the U.S. It’s a tool that lets citizen cartographers update or correct Google [...]

  • Google Still Delivering On April Fool’s Jokes (AKA, I Got My Finger Sweatbands)

    Do you remember this video from a few weeks ago? It was probably the funniest of Google’s myriad April Fool’s Day jokes. Part of the joke is actually real, as I found out Monday when my friendly mailman visited Casa McGee. Much to my surprise, and probably to the mailman’s curiosity, there was a non-descript [...]

  • Google To Distinguish Poor Landing Page Quality From Policy Violations

    Poor landing page quality scores have been a bit of a mystery for marketers using Google AdWords. A 1/10 score could mean the landing page was poor, by Google’s standards, or it could mean that it, or the site as a whole, somehow violated the company’s policies. Today, the company has introduced changes to help [...]

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About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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