SearchCap: The Day In Search, February 5, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Two Simple Rules For Fixing High Bounce Rate Pages Of all the metrics that I struggle and fight with, probably the easiest one I’ve found to correct is a high bounce […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Two Simple Rules For Fixing High Bounce Rate Pages
Of all the metrics that I struggle and fight with, probably the easiest one I’ve found to correct is a high bounce rate. The reality of website design lies in the fact that many choices are made in page layout, color and image choice based on what the graphic designer or website owner like—not […]
- Microsoft Extends Bing Search Deal With Facebook
The Bing Search Blog announced Microsoft has extended their search deal with Facebook. In addition to extending the search deal, as expected, Facebook will drop Microsoft on the display ad side of the deal. The extended search deal includes a more robust Bing search experience on Facebook. This includes “richer answers combined with tools […]
- Focused on PPC? SEO Your Thing? New to Search? Personalize Your Learning – from Beginner to Expert – at SMX West
“Have it your way!” Remember that classic advertising slogan? We do. That’s why Search Marketing Expo – SMX West offers 50 sessions in 12 tracks on all of the search engine marketing topics – SEO, PPC, social media marketing, real time search, local & mobile, and more. Create an agenda that meets your needs. You’ll […]
- Search In Pictures: Bing Hat, Yahoo Balls & Yahoo Karate
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
- Google Earth Adds World War II Imagery
The Google LatLong Blog announced the addition of World War II imagery to Google Earth. Now you can compare, side by side, the earth as it is today versus how it was during World War II. […]
- Siri: Not A “Search Engine” But You Might Use It Like One
When I’ve spoken in the past to people at Siri we’ve discussed and they’ve struggled a bit with how to present and “position” what they’re doing. Described as a “virtual personal assistant” — and called the “Siri Assistant” in fact in its formal launch — the company’s much anticipated iPhone app has arrived. There will […]
- Q&A With Ann Smarty On Usability Planning & Website Iteration
Well-known SEO consultant and search writer Ann Smarty recently launched a new project that many white hat SEOs have welcomed with open arms: My Blog Guest. The project helps SEOs find guest-blogging opportunities, and site owners to find bloggers to write for them. I sat down (virtually) with Ann and discussed the usability planning and […]
- US Dept. Of Justice: Court “Lacks Authority To Approve” Google Book Search Settlement
With a final “fairness hearing” scheduled for February 18, the US Department Of Justice has filed briefs (PDF) in opposition to the Google Book Search Amended Settlement Agreement (”ASA”). The DOJ commends the parties for their efforts to reach an amended agreement that addresses some of the problems with the original settlement but concludes that […]
- 2001 In Review: Search Engine Marketing Gets Respect, As Does Search Generally
This article is part of a series, a review of the 2000 decade and search developments. Below, major events from the year 2001 in consumer search. For the complete series, see the introduction, The Google Decade: Search In Review, 2000 To 2009. […]
Search News From Around The Web:
Business Issues
- EPIC Objects To Google-NSA Cyber Partnership, Sci-Tech Today
- MySpace Chief Product Officer Jason Hirschhorn On His Way Out After 9 Months On The Job, TechCrunch
- YouTube Calls on IPv6, youtube-global.blogspot.com
Link Building
Local, Maps & Mobile
- Dive in to our Ocean Showcase, Google LatLong
- Open or Closed: What’s the Best Path for Mobile Augmented Reality?, Read/Write Web
- Overhauling Business Search: The First Step, MapQuest Blog
- Google Places Adds Nearby Places You Might (not) Like, Mike Blumenthal
- It’s Time to Set Local Business Data Free, www.locationmeme.com
- Nearby places you might like…, Google LatLong
- Welcome to the new Yahoo! Mobile Blog, Y! Mobile Blog
Other Items
- Google-inspired designer collections, Official Google Blog
Paid Search & Contextual
- Most AdSense Publishers Want Google To Disclose Revenue Split, Search Engine Roundtable
- Super Bowl PPC Advertisers Are Missing Their Audiences, SEM Geek
Searching
- Bringing log search to the cloud: Introducing Message Log Search for Postini, Official Google Enterprise Blog
- A New Way to Type—On the Wolfram|Alpha App, Wolfram|Alpha Blog
- Google News Tests a New Design, Search Engine Roundtable
- What Dat? Super Bowl on Yahoo! Search, Yahoo Search Blog
SEM Industry
- Industry Insiders – Interview with Michelle Robbins, Search Engine Journal
- SearchFest 2010 Mini-Interview: Aaron Gray, www.sempdx.org
- Video Recap of Weekly Search Buzz :: February 5, 2010, Search Engine Roundtable
SEO & SEM
- Eggs, bacon, spam, spam, and spam (SEM 101), www.bing.com
- February 2010 Google Webmaster Report, Search Engine Roundtable
- Five Areas to Focus On for Effective SEO Copywriting, www.copyblogger.com
- Some Insight Into How Bing Handles WWW vs Non-WWW Canonical SEO Issues, Search Engine Roundtable
- Super Bowl PPC Advertisers Are Missing Their Audiences, SEM Geek
- Understanding Google Insights: You Can’t Estimate Traffic with It, Search Engine Journal
- Whiteboard Friday – Choosing an SEO Consultant, SEOmoz
Social Media
- Facebook Begins Rolling Out Latest Redesign (Pics), TechCrunch
- Six Years of Making Connections, Facebook
- Facebook’s Project Titan: A Full Featured Webmail Product, TechCrunch
- Google People Hopper, Google Blogoscoped
- The February ‘10 Social Media Hot Topic List, www.10e20.com
- Why I Do Business with Socially-Savvy Companies, outspokenmedia.com
Web Analytics
- 6 Personas that Google Analytics can’t Track, SEOptimise
Recent Hot Items From Sphinn, Our Social News Sharing Site:
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
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