SearchCap: Why Google Ignores Page Titles & “OK Voice” Actions Expand

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Enterprise SEO in 2014 – Webcast this Thursday This Thursday, May 1, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast to help you better understand […]

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scap240pxBelow is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Enterprise SEO in 2014 – Webcast this Thursday
    This Thursday, May 1, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast to help you better understand how enterprise brands and agencies are managing the optimization of their search engine visibility, influence and reputations in 2014. Join Jessica Bowman, Founder and CEO of SEOinhouse and Matt Roberts, Chief Strategy […]
  • Google’s Matt Cutts: Why Google Will Ignore Your Page Title Tag & Write Its Own
    Google’s Matt Cutts posted a video answer on the question about why and when Google will ignore your title tag and use something else for the snippet title in the search results. Matt explains in the video that Google really wants the title of the snippets to match on some level the query of the […]
  • SMX Advanced Early Bird Expiring – Register by Friday, Secure Your Spot & Save
    The Early Bird rate for Search Marketing Expo – SMX Advanced expires end of day Friday, May 2. Register now, save $200, and guarantee you’re seat at the search marketing conference of the year. SMX Advanced features one-of-a-kind sessions for experienced search engine marketers. See the agenda. Sixty of the world’s most knowledgeable search marketers […]
  • Rumor: Google To Broadly Expand “OK Google” Voice Actions
    According to Android Police, Google is preparing a broad expansion of voice actions beyond its search app. The report describes this initiative as “OK Google Everywhere.” Voice actions would extend to other Google apps (e.g., mail, photos) and would also be contextually specific, taking on Google Now-like capabilities. Currently queries and some app-related commands can […]
  • Does Google’s Review Count Inflation Give Them An Unfair Advantage In Local Search?
    We all know that monitoring online reviews is important for online marketing; but lately, it seems that not all reviews are created equal. In fact, Google+ Local reviews may have a greater impact than others on your online marketing effectiveness. According to Searchmetrics’ analysis of SEO ranking factors in 2013, Google+ had the highest correlated […]
  • Syndicated Content: Why, When & How
    Done correctly, syndication can be a very effective way to help develop your reputation and visibility online. To many, this is a controversial topic, but it really shouldn’t be. You just need to know why it can help you, when to do it and how to do it the right way. And that’s what I […]
  • Google Search Lets You Filter Restaurants By What’s Open Now, Price & More
    Google announced you can now filter your restaurant searches by price, ratings, cuisine, and if it’s open right now. All you need to do is go to Google on your desktop or mobile device and search for [show me some restaurants in downtown Austin] or related searches, and Google will give you the ability to […]

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Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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