SearchCap: The Day In Search, March 3, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Liveblog: SMX West 2010 Keynote – An Insider’s Look At Google Research

    It’s day two of SMX West 2010 in a rainy Santa Clara, California, and we’ll be liveblogging today’s keynote session. Search Engine Land’s Danny Sullivan and Chris Sherman will be chatting on the big stage with Peter Norvig, Google’s Director of Research. We’re expecting some sneak peeks at future Google products and technology, so come [...]

  • 7 Tips To Deal With SEO Resource Constraints

    I’ve been at companies large and small, fat and lean. Whether the company is two people trying to build a business out of their home, or 10K+ employees at companies like PayPal and Yahoo, no matter what the size of the company, there are always going to be resource constraints. Don’t get me wrong, I’m the [...]

  • Google Simplifies Verification For Multiple Owners In Webmaster Tools

    Google has announced a new and easier way to share ownership of verified sites in Webmaster Tools. Rather than having to upload multiple verification files or create multiple meta tags, there’s a new “Add a User” tool on the site verification page; it looks like this:

  • 3 Ways To Leverage Time For More Conversions

    Time, they say, was invented to keep everything from happening all at once. Whether we’re performers, filmmakers or UX designers, time allows us to organize events and engineer an audience’s experience. Time is also a conversion lever that can be as powerful as messaging, placement, color or any other user experience factor—and as deserving of [...]

  • Google Grades Itself On SEO Best Practices

    Culminating an internal project that seems to have lasted for several months, Google has published a “Google SEO Report Card” showing the results of an internal SEO audit on the home pages of 100 different Google Products. The main verdict? Like many companies, Google’s web site is a mixed bag of good SEO tactics and [...]

  • Protecting Yourself From Your Affiliates’ Bad Actions

    Many search marketers work with affiliates but fail to ask the question: Can your affiliates’ bad actions cause you legal trouble? The answer is probably. Among other things, your affiliates might get you into trouble for bidding on competitors’ brand name trademarks or making false offers, claims or endorsements without complying with FTC guidelines. [...]

  • SMX West 2010 Day One Coverage

    The first day of SMX West 2010 is in the books, highlighted by Steve Ballmer’s appearance during a keynote conversation with Danny Sullivan. But that was hardly the only thing going on today. Here’s a recap of the SMX West coverage we’ve found; feel free to leave a comment if there’s something we missed. [...]

  • Yahoo TimeSense: New Trends Tool Previewed At SMX West

    Today’s “Real Time Search & The Major Search Engines” session at SMX West took an interesting twist when Yahoo’s Ivan Davtchev took the stage to discuss his company’s efforts in the real-time search space. There was some quiet chuckling when Davtchev showed screenshots of a competitor’s tool, Google Trends, as a way of determining what queries [...]

  • Report From SMX West: An Overview Of Augmented Reality Mobile Apps

    I was sitting in the mobile app panel at SMX West when the subject turned to “augmented reality.” Some great live blogging of the presentation by Cindy Krum is on her RankMobile site. Augmented reality is basically presenting some kind of digital overlay on top of a view of the “real world.” Think about [...]

  • AT&T Picks Yahoo Over Google To Provide Search On First Android Phone

    Yahoo has scored a spot as the default search engine on the new Motorola Backflip, AT&T’s first phone using the Android operating system. The web site Android and Me quotes this hands-on report from Engadget: Yahoo has replaced Google as the default search provider throughout the phone. It’s crazy: the home screen widget, the browser, everything’s [...]

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About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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