Apr 14, 2008 at 4:43pm ET by Barry Schwartz
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
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Yahoo Updates Crawler: Introduces Yahoo Slurp 3.0
Yahoo has announced the launch of their new crawler, Yahoo! Slurp 3.0. 3.0 is slowly being pushed out over the course of the “next several weeks,” including “some infrastructure updates,” Yahoo said. I suspect the recent changes we reported with the Yahoo Search Tax Day update is related to the…
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Hitwise: Google Hits New High; Microsoft & Yahoo New Lows
Last week, Hitwise released the latest statistics for search engine share in the United States for March 2008, showing Google at an all-time high while Microsoft and Yahoo hit all-time lows….
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Multiplatform Yellow Pages Usage On the Rise
Having just wrapped up one of our most successful Yellow Pages Association annual conferences, one thing is clear: Our industry has been able to navigate all types of business climates and has evolved to meet current and future market needs. Recent data from the 2008 Yellow Pages Association Industry…
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Google And Salesforce.com Integrate Apps To Penetrate Enterprise, Duel Microsoft
The final quote in Miguel Helft’s NY Times article on the deepening alliance between Google and CRM software provider Salesforce.com says it all, “The enemy of my enemy is my friend, so that makes Google my best friend.” It’s attributed to Marc Benioff, CEO of Salesforce.com. Basically, in a deal…
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Yahoo Search Update: April 2008 ‘Tax’ Update
At the Search Engine Roundtable, I reported about a Yahoo Search update that started this weekend. It appears that there are major shifts taking place in the way Yahoo Search ranks and indexes some sites. A WebmasterWorld thread has several SEOs and webmasters tracking the changes in details. We have…
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Google Australia’s Director Has Six Birthdays?
Google execs out of sight from The Australian reports that Google Australia’s Director, Mark Tucker, has six official birthdays. According the report, the Australian Securities and Investments Commission has six different recorded birthdays for Mr. Tucker. The birthdays include January 21, 1953; January 13, 1953; January 25, 1953; January 12,…
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Secrets Of Paid Search Success From 1930s Direct Mail Wizards
If you buy search ads to drive sales, you are a direct response advertiser. Welcome, today’s short column is for you. If you buy search to increase awareness of your brand, you’re a brand advertiser. Sorry, but this column is for the direct response gang, us red-headed step-kids of…
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Pictures From SMX Munich ‘08
Last week we kicked off our inaugural SMX Munich event, and by all accounts it was a big success. Attendee turnout exceeded expectations, and exhibitors reported robust (and well-qualified) traffic throughout both days in the exhibit hall (and, of course, the food was a highlight, with an absolutely mouthwatering spread…
Search News From Around The Web:
Applications & Portal Features
Business Issues
- Bill Clinton, China linked via his foundation, Los Angeles Times
- So long, and thanks for all the zen!, Blogger Buzz
- Yahoo Says Ad Program Still Priority Amid Google Test, Bloomberg
- AOL lands Verizon advertising deal, Reuters
- Leaving Google – ‘DigitalHobbit’ Leaves Google for Social Networking Startup, Google Watch
- New Face at Facebook Hopes To Map Out a Road to Growth, Wall Street Journal
- Pageflakes Acquired By Live Universe, TechCrunch
- Ronning Lipset Hires Former XM, Yahoo Execs, MediaPost
Local, Maps & Mobile
Link Building
Microhoo
Paid Search & Contextual
Searching
SEM Industry
SEO & SEM
Social Media
Video, Music & Image Search
Other Items
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