SearchCap: The Day In Search, April 30, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

  • Google News Sources Grow 15% In 2012 & Continue To Climb With Patch.com In The Lead After seeing a 15 percent increase in Google News sources last year, a recent study conducted by SearchMetrics discovered that a majority of the News integrations displayed in Google Universal Search results are coming from AOL-owned Patch.com. After analyzing several hundred thousand keywords, the study found that Patch.com made an appearance in the News integration [...]
  • Google Rewards App Developers Using Google+ Sign-In With Better Visibility On Google Search What are the most popular activities done or content consumed by apps? Google’s now bringing that information to its search results, assuming the app developer makes use of Google+ Sign-In, that is. Google+ Sign-in was launched in February as an easy way to let anyone sign into a site or app using a Google+ account. [...]
  • Samsung, Intel Invest In “Anticipatory Search” Startup Expect Labs Expect Labs, which is a small startup in the San Francisco Bay Area, has a very impressive list of investors. Today the company announced a new funding round, though the figures weren’t disclosed. Investors are the venture or investment arms of Intel, Samsung and Telefonica. Telefonica is the world’s fourth largest telco and owns mobile [...]
  • How To Get Links By Writing About Other People People usually love talking about themselves, and most people are naturally interested in the intricacies of others, whether it’s business or personal. When you do an interview or put together a crowdsourced piece (and yes, I know many of you hate that term!) you’re linking to the people involved. At first, this may seem counter-intuitive [...]
  • Is Multinational SEO Dead? No, But It’s Changing… I’ve been thinking a lot recently about the term “SEO” and what it really means today. After a record run of attending conferences ranging from San Jose, Toronto, London and Leeds (soon to be joined by Seattle and Riga), I’ve become very conscious of a cloud of what can only be described as “SEO Depression” unfolding over conference [...]
  • Avoiding The Keyword Research Checkmate Chasing after one specific keyword set can not only be frustrating, but also inefficient. The marriage of keyword research and content can result in strong, targeted pages that perform, reach the ideal demographic, and result in conversions — if you’re willing to test and think “outside the box.” Targeting keywords solely because they have a high [...]
  • Take Our Survey & Help Update The Periodic Table Of SEO The only constant in search is change. The Periodic Table of SEO was created in 2011 to summarize the major factors that comprise search engine optimization. But, it’s time to update the table to review those ranking factors and make sure we’ve got the right combination. This year, we’re asking the SEO community to provide their [...]
  • Live @ SMX Advanced: Top Social Tactics For The Search Marketer As search marketers, we’re used to operating “behind the scenes,” crafting great content and engaging in one-on-one link building efforts and other subtleties to build out a comprehensive SEO strategy. Or, we spend hours with our AdWords editor or other paid search tools building and managing campaigns that will touch individual searchers briefly, without revealing [...]

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Search News From Around The Web:

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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