SearchCap: The Day In Search, April 9, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web:

From Search Engine Land:

  • George W. Bush: A Failure Once Again, According To Google
    Remember how Google introduced a link bomb fix in January that, among other things, finally got US President George W. Bush out of first page of results for searches on miserable failure and failure at Google? Bush is back, at least for failure, and the White House has only itself…
  • Google Voice Local Search Launched
    You’ve heard the rumors. Now you can try the experimental service from Google Labs. Google Voice Local Search is now live and publicly claimed by Google. Greg Sterling will be along to say more either here or in a fresh post. In the meantime, you can call (1-800-GOOG-411) and…
  • AOL To Sell Ads Direct, Using Google’s Tools
    As John Battelle notes, the embargo on AOL’s deal to white label Google’s AdWords system and sell ads direct on its own has been broken. It’s no surprise this was coming. A white label deal was announced back in December 2005 when AOL renewed with Google:…
  • More On AOL’s Search Marketplace
    As Danny noted, AOL is launching a new program for advertisers to buy Google AdWords directly from AOL. But AOL Search Marketplace, as the new program is known, goes beyond simply white-labeling Google sponsored listings. "We’re allowing advertisers to specifically customize their campaigns on AOL search," said Dariusz Pacsuski, Vice…
  • Seed Funder STN Labs Is Open For B’ness
    This isn’t search news per se, but Jake Baillie, who used to run local search engine True Local, is now helping to lead incubator/seed-round funder STN Labs. Jake left True Local in December specifically to pursue working at STN Labs, which already has an interesting portfolio of companies including local…
  • Addicted to Link Research?
    It’s been a little over a week since MS Live Search disabled linking related advanced queries. The post itself announcing the decision was short, but the commentary that followed it was anything but. What’s the big deal? The search engines never had to give us this data in the…
  • Local Data: Not Sexy Just Critical
    A few weeks ago Steven Aldrich, a VP of strategy for small business software (and now marketing) company Intuit, delivered a speech in which he presented an amazing statistic. According to Aldrich, roughly 6 million businesses are started annually in the U.S. but another approximately 5.6 million go under….

Search News Headlines From Elsewhere

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Paid Search & Contextual

SEM Industry

SEO & SEM

Social Media

Video, Audio & Image Search

Other Stuff

Related Topics: SearchCap


About The Author: is editor-in-chief of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also oversees Search Engine Land’s SMX: Search Marketing Expo conference series. He maintains a personal blog called Daggle (and maintains his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.


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