SearchCap: The Day In Search, August 18, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google News Archive Search Page: Gone Forever Or Temporary Bug?

    Another Google search interface has gone missing: The specialized interface/homepage to Google News Archive Search is no longer available. It was previously accessible at news.google.com/archivesearch. Yesterday (Wednesday) the URL for the archive search page redirected to the Google Homepage. Today (Thursday) the URL now redirects to the Google News Advanced Search interface. This interface was [...]

  • Google Adds Rich Snippet Support For Music

    Google announced they have added yet another rich snippet support, this one is for music results. The snippet will display the name of the song, the duration of the clip, and the album the song is from. The song title will link to the site’s specific page for that song. This works for both audio [...]

  • 12 Step Program For Improving The Load Speed Of Online Stores

    In my last column, we talked about why website load speed matters and how important it was for online retailers. Guess I touched a nerve. I got more emails and phone calls about that one than any other column I’ve written! Load speed issues affect all websites, but we’re retailers, so today, I’ll cover some [...]

  • Google Maps Becomes A Mini-Weather Center

    It’s one of those things that you almost wonder why it wasn’t there before: current weather conditions on Google Maps. Well, Google has added current weather conditions around the world on Google Maps, and it’s a helpful addition. The new weather layer can be turned on or off by clicking the options widget in the [...]

  • How Attribution Helps Search Marketing Inform Other Channels

    One of the many beauties of attribution management is the multi-dimensional nature of the analysis that it performs, and the extremely granular nature of the cross channel insights that it delivers to marketers as a result. So not only can a marketer learn which publisher is producing the best ROI or most revenue, but he/she [...]

  • SEO Copywriting Tips: Optimizing For Multiple Keywords On One Page

    When you began learning SEO, someone probably told you not to optimize a webpage for more than two or three queries. At the 101 level, treating each keyword with the same reverence makes a lot of sense. It is easier to teach and execute. Now, at the 303 level, we want to wring out every [...]

  • It’s Back-To-School Time; Check Out the Training Videos at IMTcourses.com

    It’s Back-To-School Time; Check Out the Training Videos at IMTcourses.com Search Engine Land released its first search marketing training videos today. They are now available on Internet Marketing Training Courses (http://imtcourses.com), a new online store for internet marketing training materials launched by our parent company Third Door Media. The series, Fundamentals of Search Engine Marketing, [...]

  • Search Engine Land’s SMX East Conference Rates Increase Saturday – Register Now!

    Early Bird rates for SMX East end this Saturday, August 20th. Register now and save $350 on your All Access ticket! Join us September 13-15 in New York City for: Timely programing: 75% of sessions are all new. Learn the impact of Google +1, how to Panda-proof your content and use retargeting without being creepy. [...]

  • Google Testing Unique AdWords Format Designed for Gmail

    Google is experimenting with an AdWords ad unit unique to Gmail which allows the company to introduce more graphical interactive ads without going so far as to introduce display ads. The new AdWords units appear above the text ads in the right sidebar. They include an image, a headline and a couple of lines of [...]

Search News From Around The Web:

Business Issues

Local, Maps & Mobile

Searching

SEM Industry

SEO & SEM

Social Media

Video, Music & Image Search

Recent Hot Items From Sphinn, Our Social News Sharing Site:

Related Topics: Channel: SearchCap | SearchCap

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



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