SearchCap: The Day In Search, August 24, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • America’s Fastest Growing Search Marketing Companies

    Each year, Inc. Magazine releases its Inc. 500/5000 list of the fastest growing companies in America. We’re proud to announce that Search Engine Land’s parent company, Third Door Media, made the Inc. 5000 list this year. Who gets chosen? Inc. says, “The 2011 Inc. 500|5000 is ranked according to percentage revenue growth from 2007 through [...]

  • Google’s +1 Button Now Works With Google +, Go Figure!

    Google has announced that the Google +1 button now works with Google’s social network, Google +. +1 Button Sharing on Google + Now when you click a +1 button on a publisher web site, such as this one, you will be able to share that article directly with your Google + circles. All you do [...]

  • Updated: Google Settles DOJ Pharmacy Ad Investigation With $500 Million

    Google has agreed to forfeit $500 million and to more tightly comply with laws surrounding online pharmacy advertising, after a Department of Justice investigation found it both allowed and helped Canadian pharmacies that were advertising and selling to U.S. consumers in violation of federal law. The $500 million penalty is one of the largest in [...]

  • Google Tweaking AdWords Keyword Tool To Accommodate 2500 Terms

    Google is working on an update to the AdWords Keyword Tool that will allow marketers to input 2500 keywords — up from just 100 — to generate new keyword ideas. The folks at Hobo SEO in the UK spotted that this change is in the works, noting that they were able to input a lot [...]

  • How To Post Your Google+ Feed To Facebook And Twitter

    One of the questions that we see a great deal of on our Search Engine Land Facebook Page and LinkedIn Group is “How can we get our Google+ feed to post in Facebook and Twitter?” The correct answer to that question is that no official way exists to have the networks play nice. However, with the [...]

  • Jorge Luis Borges Google Logo

    Today on Google’s home page is a special logo for Jorge Luis Borges. His birthday was today 112 years ago. He is most well known for his books named Ficciones in 1944 and The Aleph in 1949. The books are in the genre of science fiction and in the genre of “magic realism.” As you [...]

  • Hello, Goodbye: 5 Lessons Learned 5 Weeks Into A New In House SEO Position

    When I told my editor Elisabeth that I wanted my next in-house column to cover my experience changing companies – from Avvo to Urbanspoon – she smiled – “you know this has been done before in this column, right?” And she’s right. Even in a nascent industry like SEO, fluid job markets mean that some [...]

  • 5 Reasons Why Brand Marketers Should Use Search Retargeting

    Are you looking to create brand awareness online? Wouldn’t it be great if you could target consumers who recently searched on your targeted terms? Well that’s exactly what search retargeting can help you do. It offers brand marketers a very precise method to reach their audiences. Let’s take a look at why. Search Retargeting In [...]

  • What To Do When Your Brand Message Doesn’t Match How People Search

    SEO is all about words. Which words people search with; how to use them; and where to put them. Choosing the right keywords is imperative to the success of any SEO campaign. Unfortunately, selecting these keywords isn’t always as simple as it would seem. Many B2B companies have very specific marketing and messaging philosophies that [...]

  • Google’s Horowitz: “We Need To Improve” Google Plus & Facebook’s Sharing Controls Are “Familiar”

    In what amounted to a “State of Google Plus” talk today, Google’s Bradley Horowitz said “we need to improve,” hinted at some features that may be in Google’s pipeline and called Facebook’s new sharing controls “familiar.” Horowitz, the VP of Product for Google Plus, spoke to Tim O’Reilly during an hour-long, live webcast conversation that [...]

Search News From Around The Web:

Business Issues

Local, Maps & Mobile

SEM Industry

SEO & SEM

Social Media

Video, Music & Image Search

Web Analytics

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Related Topics: Channel: SearchCap | SearchCap

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



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