SearchCap: The Day In Search, August 28, 2013

scap240pxBelow is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

  • Google Gets 5,000 Reconsideration Requests Per Week Google’s head of search spam Matt Cutts announced in a recent video answer that Google receives about 5,000 reconsideration request per week through Google Webmaster Tools. In January 2013, Google said it had taken manual action on 400,000 different websites and averaged about 5,000 reconsideration reports each week. As you can imagine, that is a […]
  • Google Keyword Tool Is Officially Dead, Keyword Planner Gets Lukewarm Welcome Lukewarm may be overstating it. If Twitter sentiment is any gauge, the SEM world has not exactly embraced Google’s new Keyword Planner, which as of yesterday officially replaces the Keyword Tool. Looking at tweets over the past 7 days, “Keyword Tool” yields a sentiment score of 59 on Topsy.com compared to just 45 for “Keyword […]
  • Issue-Oriented Marketing: Maintaining Momentum During Congressional Recess Many corporations and non-profit organizations use political and issue-oriented marketing to sway citizens’ votes on topics ranging from Internet sales taxes to food stamps. Some even work simply to get people to the polls. A familiar non-partisan example is Rock the Vote’s campaign, which has driven millions of young voters to the polls since 1992. […]
  • Google Recognizes 50th Anniversary Of Martin Luther King’s “I Have A Dream” Speech Today’s Google logo is a tribute to Martin Luther King Jr.’s historic “I Have a Dream Speech” that was given on August 28, 1963 to a crowd of 250,000 from the steps of the Lincoln Memorial. King’s speech was a call for racial justice and harmony, and became a defining moment in America’s civil rights […]

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Search News From Around The Web:

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About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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