SearchCap: The Day In Search, December 10, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • When Links Are Dead But Not Forgotten
    Five years ago, in June of 2002, I was helping announce and build links for Home Depot’s Online Kitchen & Bath Design Center. Have a look at the announcement I ran on my URLwire site here. Notice that the URL Home Depot used for the design center was http://www.homedepot.com/designcenter/….
  • Some GMail Accounts Wrongly Disabled As Spammers
    IDG News and Search Engine Roundtable discuss the “inappropriate disabling” of an unknown number of GMail accounts late last week. Google was apparently going after spammers and got a little overzealous. The company said that the outage affected less than 1 percent of all users and reportedly all the accounts…
  • Microsoft To Be Exclusive Ad Provider To CNBC.com
    Microsoft announced today that it would become the exclusive third party provider of contextual and display advertising on CNBC.com, which reportedly has 2.6 million monthly uniques. While NBC and Microsoft already have a relationship, this deal is indicative of a bigger push by Microsoft for third party ad syndication. Microsoft’s…
  • Coming Layoffs At AOL, Yahoo?
    Silicon Alley Insider is predicting impending layoffs at AOL and recommending them at Yahoo. Alley Insider’s Henry Blodget says that layoffs would be good for Yahoo and “Demonstrate that CEO Jerry Yang can make the tough, unpopular decisions necessary to get this company humming again.” I think that he’s correct…
  • LinkedIn Redesigns, Adds Features
    LinkedIn has responded to the challenge of Facebook by joining OpenSocial and today launching its developer platform as well as a new look (still to come) and host of new features. They’re described in some detail on VentureBeat. The design changes include a new homepage, an emphasis on activity feeds,…
  • MSN Introduces Advertising On Mobile Portal
    Not long ago Microsoft’s MSN relaunched its WAP portal. Today the company is introducing display advertising (graphical and text ads) to MSN Mobile in the US market. (Mobile display advertising is already present on MSN in Belgium, France, Japan, Spain and the UK.) According to AP, inaugural advertisers include Bank…
  • Google Tweaks “Host Crowding” Algorithm To Reduce Results From Same Domain For Search
    Friday I reported that Google would be treating sub domains like sub directories. That turned out not to be a 100% true. Matt Cutts clarified at his blog that Google tweaked their “host crowding” algorithm to reduce the amount of search results shown from the same domain. The examples I…
  • TechTicker, Yahoo’s New Tech Focused Investor Portal
    Yahoo to Start Internet Program for Technology Investors from New York Times reports Yahoo is going to launch a new technology finance portal named TechTicker next month. The portal will focus exclusively on technology companies and stocks. Brian Nelson, Yahoo spokesperson said the portal would offer daily streaming-video segments, blog…
  • Google News Updates Algorithm: Sourcing Story Updates & Local Context To News
    The Google News Blog announced they have updated their algorithms to become more relevant and fresh with news. The first update Google told us about is that they are not offering news from the original source, but now they will update the news cluster to show updated information from a…
  • Links & SEO: The Huge Link Value Factors Survey
    Wiep Knol has surveyed 17 well-known and respected SEOs in the industry all about links. His survey asked questions exclusively about links and the value they had on search rankings. There were about 40 factors included in this survey. You can find the full survey results over here but if…
  • Searcharazzi Saturday Spectacular: The Larry Page Wedding Details
    Now that the “who attended which conference this week” gossip chatter is over, we have a bigger question: Who is attending Larry Page’s wedding today? As previously reported, Larry is getting married today and Searcharazzi is reporting to you live from an undisclosed location at the island location, if…
  • Local Online Ads Will Reach $12.6 Billion In 2008, Local Search Will Bring In $5 Billion Of That Total
    Using an expansive definition of the marketplace, Borrell Associates says that “local online advertising” is worth $8.5 billion today. That number consists of local search, “local banners” and local video. Banners is the biggest spending category and video the smallest. But Borrell expects local search to grow substantially to become…

Search News From Around The Web:

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Related Topics: SearchCap


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.


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