SearchCap: The Day In Search, December 18, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Send To TomTom: Google Maps Partners With Personal Nav Device Maker
    TomTom, the maker of personal and in-car navigation devices that just won a bidding war ($4.2 billion, 2.9 billion euros) with competitor Garmin for digital mapping provider TeleAtlas, has announced a partnership with Google. Google Maps will now give users the option to send maps or business listings to TomTom…
  • Google Toolbar Exploit Affects Version 4 & 5
    Google Toolbar Dialog Spoofing Vulnerability by Aviv Raff discloses an exploit with Google’s Toolbar versions four and five. The exploit comes into play when a user adds a button to their Google toolbar. When added, a hacker can spoof the information displayed in the dialog box and influence that user…
  • Yahoo Maps Adds Drag And Drop Routing
    Yahoo Maps added drag and drop customizable routing, among several other improvements to the site. There’s more discussion and explanation on the Yahoo Local & Maps blog. Google has a similar feature. Below are some screenshots of the new capability on Yahoo. Additional feature upgrades on Yahoo Maps include photos…
  • Privacy Emerges As Major US, EU Issue In DoubleClick Acquistion Review
    Despite the fact that regulators are supposed to scrutinize the potential anti-competitive dimensions of the pending acquistion of DoubleClick by Google, privacy has sneaked into the debate as a major issue on both sides of the Atlantic. It almost threatens to overshadow the antitrust considerations, which are the heart and…
  • Google News Improves News Source Feature
    The Google News Blog announced that Google News has improved how they handle finding news from specific sources….
  • Google Webmaster Tools Adds Video Sitemaps
    The Google Webmaster Central Blog announced Google has added a Sitemaps protocol for videos. If you have videos and want to give Google more metadata on those videos to make them more searchable via Google Video Search, you now can….
  • If You Know About Google Docs, You’re In The Minority
    According to a new survey of 600 “PC users” (and see here) by the NPD Group, 73 percent of Americans have “never heard of, never tried” web-based productivity software replacements for Microsoft Office. Roughly 21 percent have heard of but still never tried these alternatives, which include Google Docs and…
  • Bloglines Beta Adds Features: Save, Photo Widget & Blog View
    Bloglines announced a few new features you can find in the Bloglines Beta RSS reader. These include a new save feature, a photo widget enhancement and a blog view option for the 3-Pane view. Here is a more detailed look at all three….
  • Report: Digg Wants To Sell For $300 Million (Or More)
    It’s now basically public information that social news site Digg is shopping itself. VentureBeat cites a “reliable source” in saying the company has hired private investment firm Allen & Company to sell Digg. However the site has apparently been on the block for many months (or longer). TechCrunch has a…
  • Who’s Ranking For Knol? Hello, Wikipedia!
    Ah, sweet irony. Yesterday I spent some time raising concerns about knowledge aggregation sites like Wikipedia and the forthcoming Google Knol potentially ranking tops for every search conducted. Today, what’s in the top results for Knol? Yep — a new Wikipedia page on the topic! The page was created…
  • Search Illustrated: SEM Strategy Matrix
    With so many tactical options available to today’s search marketer, it can sometimes be difficult to determine which approaches are best for achieving specific goals. Should press releases be optimized for increased brand awareness? Or, will a PPC campaign achieve better results? This week’s infographic matches common marketing goals…
  • SEMPO Search Marketing Training Celebrates First Year & Recapping Various SEM Training Options
    The Search Engine Marketing Professional Organization tells us that its SEMPO Institute has trained more than 350 search marketers in its first year of operation. Congrats! Below, a little love for one of the few places offering real search marketing coursework, some alternative training options and thoughts on what we’re…
  • PEW Survey Finds Most People Don’t Google Themselves That Often After All
    Marge Simpson Googling Herself "All this time I thought ‘googling’ yourself meant the other thing." A PEW/Internet Survey out this week found that 47% of internet users have done ego searches, up from 22% five years ago. That nearly half of internet users are searching for themselves seems excessive,…

Search News From Around The Web:

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Related Topics: SearchCap


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.


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