SearchCap: The Day In Search, December 23, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Court Rules Google Not Liable For Bad Products Sold Through AdWords
    Feel like you got defrauded by someone who lured you to their site through an ad on Google? Don’t expect that you’ll be able to go after Google itself for running the ad. A US federal court ruled that Google wasn’t liable in a case involving ringtones, which would also seem applicable to any type of product or service. Court Clears Google In Ringtone Ad Suit from MediaPost covers the case. New Jersey resident Jenna Goddard claimed that she was billed for a ringtone subscription she didn’t want, after visiting a site she found through Google’s ads and leaving her number with the site.
  • Hakia Debuts “Digital Newspaper” Start Page
    If you’re a general search engine that competes with Google (Yahoo & Microsoft), as you know, it’s very hard to make headway in that game. But if you recharacterize or reposition yourself as other than a “search engine” you might gain some adoption. To some degree that’s what Kosmix did by building out multi-media rich Wikipedia-like “topic pages” (a better version of the US version of Yahoo Glue Pages). Hakia faces this same conundrum. The company has been trying for some time to tell people that its “semantic search” delivers better results than Google. However people largely haven’t been listening. Now the company is introducing a customizable start page (much like iGoogle, Netvibes or MyYahoo) called MyHakia. The company is calling it a “digital newspaper,” which is a good marketing hook.

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual

Searching

SEM Industry

SEO & SEM

Social Media

Web Analytics

Recent Hot Items From Sphinn, Our Social News Sharing Site:

Related Topics: Channel: SearchCap | SearchCap

Sponsored


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide