SearchCap: The Day In Search, December 24, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Where’s Santa Claus? The 2012 Santa Tracker List, From NORAD To Google, From The Web To Apps

    It’s Christmas Eve, and Santa Claus is on his annual trip delivering presents to all the good little boys and girls around the world. This year, not just one but two major organizations are offering ways to track Jolly St. Nick on his flight. Below, our annual review of how to track him by the [...]

  • Mobile Search After The Final Mayan B’ak’tun

    If you are reading this Search Engine Land column, then you survived the “final day” of the Mayan Calendar as the 13th B’ak’tun resets to 0 like an odometer after 1,872,000 days, and with it, the start of the 5th world, according to Mayan culture. This 5th world is said to be one of enlightenment, higher consciousness, and [...]

  • The Keys To Success In Enterprise SEO

    In the world of search engine optimization, Enterprise SEO is an odd bird. Most professional SEOs cut their teeth for years in agencies or independent consulting, doing a jack-of-all-trades level of work. As a result, they are used to digging into source code issues, optimizing individual landing pages for content and metadata, running a variety [...]

  • 7 Secrets For Dealing With Quality Score

    I’m back to writing my own controversial thoughts this month; although, if you didn’t check out the interview I did last month with Andrew Goodman and Matt van Wagner, you should, those are smart guys. Since I was thinking about PPC and how incredibly mixed up and difficult it has become, it seemed like a [...]

  • Google’s Festive Happy Holidays Logo For 2012

    Google is featuring a Google logo, aka Doodle, for the holiday season this morning. The logo is incredibly happy and festive, with lots of colors and Christmas like characters and activities within the logo that makes up the letters in Google’s name. The logo can be found worldwide today, December 24th, on Christmas Eve. But [...]

  • Report: No, Google Maps Not Responsible For iOS 6 Upgrades

    The notion that Google Maps drove a rash of iOS 6 upgrades turns out to be wrong according to ad network Chitika. As several people have already argued, iOS 6 traffic growth more likely came from the release of the iPhone 5 in China (Apple said it sold 2 million handsets over the initial weekend). Mobile ad exchange [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local Search & Maps

Link Building

Searching

SEO & SEM

Video, Music & Image Search

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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