SearchCap: The Day In Search, Feb. 6, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web:

From Search Engine Land:

  • Digg Friending 101 & The Top Diggers List
    Last week Digg removed the "Top Diggers" list in order to help stop the manipulation and gaming of Digg, which resulted in a lot of commotion. Today, I wanted to take a fresh look to explain how the move may impact Digg’s "Friending" system and possibly allow more non-top…
  • What Yahoo’s Panama Update Means For Searchers
    Yesterday’s rollout of Yahoo’s new Panama search advertising ranking system has been both praised and criticized by advertisers (see Panama is LIVE! – for some and Yahoo’s Panama: The Switch Is Flipped on The New Ad System). Praised, because the new system is streamlined, easier to use and offers more…
  • Search Engine Land: January 2007 Statistics Review
    Time for the second monthly update on how Search Engine Land is growing. As I said with my review of December 2006 traffic, I hope our traffic statistics will be both interesting and also provide helpful tips to other search marketers. This review especially covers social media sites as a…
  • Google’s Debated Penalties & Filters Roundup
    Over the years, there have been dozens if not hundreds, of theories on possible Google penalties and filters being used in the Google ranking algorithms. Joe Whyte provides an excellent roundup of many of those filters and penalties that the search forums have debated over the years. I am not…
  • IAC Earnings Drop But Ask.com Grows
    Last night Ask.com’s parent company, IAC, reported earnings. Bloomberg reports that IAC’s profits dropped 98 percent in the fourth-quarter. The blame goes to the "entertainment coupon division." But Ask.com’s media and ad segment division did pretty well, showing a growth of 46 percent in revenue from $109.5 million in Q4…
  • Hook Linkbait With The Right Headlines
    Andy Hagan has published an in-depth look at his link baiting methods. In his analysis, he finds that the "single most important aspect of a link bait piece is its title." I have been hearing this for years, you can have excellent content but if your title isn’t link bait…
  • Google’s Pen Flatlines For Ask, Parody Of Recent Capacity Problems
    The Ask.com Blog made me laugh with their The Latest Google Flatline post. In that entry, Ask.com writes about the recent Google capacity issues reported at Techcrunch and describes how it is so true. In fact, they say that when they were using a Google pen, and it "ran out…
  • Keyword Research And Consumer Demand
    Kevin Delaney at the Wall Street Journal (subscription required) today has an interesting article that borrows a page from John Battelle’s "database of intentions" idea of search as a kind of repository for consumer demand, buzz meter and perpetual focus group all in one….

Search News Headlines From Elsewhere:

Related Topics: SearchCap


About The Author: is editor-in-chief of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also oversees Search Engine Land’s SMX: Search Marketing Expo conference series. He maintains a personal blog called Daggle (and maintains his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.


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Comments

One Comment on SearchCap: The Day In Search, Feb. 6, 2007

contentmuse,

Hey up,

The world of SEO is new to me and when I first began ‘engaging’ about a month ago, I was very anxious to know where to find the ‘latest.’ There are not really any magazines (at least not at my local B&N) and except for the guys I work with, no one really had any insight (or interest) they could provide.

I quickly became aware that I can stay up on it all via informative blogs such as this, the crew at SEOmoz, and Todd’s blog.

I apologize for not having anything to relay to other bloggers- I would just like to say “cheers” to the people that have been helping my acclimation into the ‘biz.’

I have always told my students (I am a teacher on hiatus) that it is ok not to know all information, but it is extremely important to know where you can find it.

Thank you guys



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