SearchCap: The Day In Search, February 14, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Scroogle Says Google Is Blocking Their Privacy Search Engine

    If you try to conduct a search at Scroogle, the portal that lets you search Google in private, Scroogle will tell you that Google is blocking them. I just tested it and Scroogle returns an error message that reads, “so sorry… Google is temporarily blocking this Scroogle server.” This happened back in May 2010 as [...]

  • Google AdWords Sitelinks Now Uses Related Ads

    Google announced a new version of their AdWords Sitelinks. They call them “enhanced” sitelinks for AdWords. Enhanced Sitelinks look at the other text ads in your account and when it makes sense, they will combine those text ads for your single ad and make it into an AdWords listing with sitelinks. Google said they “incorporate [...]

  • Why The Wikipedia/Google Search Results Study Is Flawed

    Many SEOs have been chatting this week about a recent study by Intelligent Positioning (first reported by Search Engine Watch) that showed Wikipedia ranks on Google UK for 99 percent of searches. Yikes, right? Wikipedia — more specifically, Google’s apparent love of Wikipedia — has long been a sore spot in the SEO industry, so [...]

  • Bing & Google: “Spreading Romney” Ranking Tops For “Romney” Is Normal

    Bing and Google have weighed in on the amazing rise in less than a month of the Spreading Romney site to the first page of their results for a search on “romney.” That’s apparently business as usual. Prepare for further “Spreading” sites for other candidates to rank as well? Perhaps, but without some Rachel Maddow-like mentions, [...]

  • The Keyword Research Rabbit Hole

    A few weeks ago, I wrote about how to use your first meeting with a client to understand their business and collect information that could later inform your keyword research. Now, you’re back at your desk and wondering what to do with all that information. To begin with, you should have three lists of keyword-types [...]

  • Understanding Ranking Lag Time For New Links

    This may seem like a simple subject, but it’s a question most link builders hear sooner or later. That question is “How long does it take for new links to help my site’s ranking improve?” Like most questions related to links and search rank the truth (and easiest answer) isn’t very helpful. That answer is [...]

  • Google Valentine’s Day Logo Features Tony Bennett’s Cold Cold Heart

    Google has a pretty sophisticated logo, aka Google Doodle, today on their home page for Valentine’s Day. Also celebrating with special logos and home pages are Bing, Yahoo and even Baidu. The logo features Tony Bennett’s Cold Cold Heart and an animated YouTube video representing love and Valentine’s Day. Here is a video demo of [...]

  • Social Search Engine Volunia Faces The Critics

    In a first look at the social search engine Volunia, I considered the main features which differentiate Volunia from existing search engines – and noted the steep road ahead faced by any new search engine. Volunia founder, Massimo Marchiori, has said that one of the main reasons to launch Volunia now was to gather feedback [...]

  • Developing A Global SEO Diagnostics Plan

    A positive trend I have seen over the past few months is companies adopting a dedicated SEO diagnostics person or integrating SEO diagnostics into existing web diagnostics protocols. I have seen a huge missed opportunity, especially with global companies, that don’t take the action to monitor page inclusions, duplicate content and redirection issues. It is [...]

  • Want To Speak @ SMX London? Here’s How

    The agenda is live, and we’re now accepting submissions to speak at SMX London on May 15-16, 2012. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very [...]

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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