SearchCap: The Day In Search, Jan. 11, 2007


Below is what happened in search today, as reported on Search Engine Land and from other places across the web:

From Search Engine Land:

  • SEMPO Board Of Directors Nominations Open
    SEMPO, the Search Engine Marketing Professional Organization, sends word that the organization has opened nominations for the 2007-2008 Board Of Directors election. Any SEMPO member can nominate another member or themselves through next Thursday, January 18, by 5pm Eastern. Nominations are accepted via email, through the member login section of the SEMPO web site. Actual elections will happen in mid-March. Here are the key dates that SEMPO sent me covering the process: January 8th through 18th, nominations for board candidates are accepted January 25th all confirmed nominees will be announced and their bios will be posted on the SEMPO web…
  • More Rounds In The "Is SEO Overrated" Debate
    The "Is SEO Overrated Or Rocket Science" debate continues. Sigh. OK, I give up. I guess we have to have this every two or three years. All the arguments I’m reading, I’ve read (or made before). But maybe that’s healthy in an industry where you always have new people coming in. I’ll give you the rundown on the latest leaders that are weighing in. And yes, it will be a kick-butt debate I’m also going to do for our first Search Marketing Expo this June. Kevin, Todd, Greg, Mike, Jeremy: I’ll be coming for you and others! For now, let’s…
  • January 2007 Update On Google Indexing & Ranking Issues
    Google’s Matt Cutts has issued a weather report on Google indexing and ranking issues, which I’ll get into below. In addition, I’ll recap a number of Google concerns that I’ve noted over the past two or three weeks. I’ve been saving these to follow up on when I’m out at Google later this month. I’m meeting up with Matt and others from the search quality team in Mountain View, then with Vanessa Fox and others from Google Webmaster Central up in the Kirkland / Seattle office. So expect to hear back. And if you’ve got things you’d like me to…
  • Zuula Meta Search Engine
    Zuula is a multi/meta search engine that I noticed the other day. It provides access to search engines in the areas of Web, News, Images, Blogs and Jobs. It takes results from various different engines in each category, but mainly uses Google, Yahoo, Ask, and MSN. It works in a similar fashion to engines such as TurboScout, which is to say that it displays results from one search engine, searchers click on another engine tab and it displays results from that one and so on. It has a ‘recent search’ function, a few advanced search features (such as limiting to…
  • Search Engine Land: Top Stories & Stats, Jan. 10, 2007
    Back again with a daily stats and traffic review for Search Engine Land. When I did the first one yesterday, I warned this wouldn’t be a daily activity. But we had another record traffic day, including making the Delicious home page. That’s going to make for some nice comparison to Digg traffic for a future post. In the meantime, here’s are the top stories yesterday on Search Engine Land and what drove traffic to them, as well as some tips on Google Analytics and analytics from FeedBurner….
  • A Search Engine For Geriatrics
    Attention all you over-50 types: The folks behind new search engine Cranky.com think they’ve got just what you need to avoid search rage and information overload. The new service, which is really a select directory of 5,000 sites most popular among users 45 and older, simplifies search results by only presenting you four links and specially created annotations, along with ads served by partner Ask.com. Like many new search services cropping up these days, there’s also a social component, with "member" ratings and reviews. More coverage at CNN’s Tired of Google and Yahoo? Try Cranky.com, the AP’s New Search Engine…
  • The Social Side Of Trustrank
    A newly published patent application from Yahoo, Using community annotations as anchortext, provides a hint at some of the research and work that Yahoo is doing to incorporate user created tags, annotations, bookmarks, and social profiles into the way that they index and organize information, and rank that information. Danny asked me if I would mention a recent SEO by the Sea post here, where I went into some depth on the processes described in that document. It is at Social Trustrank and User Annotations as Anchor Text. One of the most interesting aspects the patent covers is how trustrank…

Search News Headlines From Elsewhere:



Danny Sullivan is editor-in-chief of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also oversees Search Engine Land’s SMX: Search Marketing Expo conference series, maintains a personal blog called Daggle and microblogs on Twitter as @dannysullivan.

See more articles by Danny Sullivan >


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