Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Revamps Submit Content Page
Google has updated their URL submission tool page and redesigned their Submit Your Content page. The old URL which was at google.com/webmasters/tools/submit-url/ now returns a page not found (404) error. The issue with that is, Google should really use a 301 redirect because it ranks in the top position for [google webmaster tools] and [google [...]
- DuckDuckGo Sets New Traffic Record, But Stats Show How Dominant Google, Others Are
DuckDuckGo, the upstart search engine that’s challenged its bigger competitors on privacy issues, has had a couple straight days of record-setting traffic. But the numbers show just how much the major search engines dominate the search space. First, let’s recognize how cool it is that DuckDuckGo actually has a public web page that shows the [...]
- Emergency In Your Area? “Public Alerts” On Google Maps Shows Warnings
Google announced a new layer of data being added to Google Maps for public alerts. If there are emergency alerts in your area, Google will show them to you on the map, with more details on the alert. You can access it over at google.org/publicalerts. The map will load with a layer of data on [...]
- 2012 Is The Year To Cut Your Site Retargeting Budget
Having made the switch from ‘agency guy’ to ‘vendor guy’ a year ago, I have talked to dozens of agencies in the last 12 months and have been completely blown away by the vast quantity of media dollars that are being poured into bad site retargeting programs. Good money is disappearing into irrelevant impressions to [...]
- 4+ Recommendations To Enhance B2B SEO Initiatives
The start of the new year is the ideal time for B2B search engine marketers to reassess website strategy and determine where enhancements could be made to benefit SEO visibility. With budgets still in review and benchmarks being set, focusing on site enhancements first could help maximize the benefits of all ongoing SEO initiatives, that [...]
- When A/B Testing Prices, Proceed With Caution
I had an interesting A/B testing experience over the holidays. This time, it wasn’t an A/B test that I was running, but rather an A/B test in which I was an (initially) unsuspecting participant. It reminded me of the negative side effects that certain kinds of tests can have on customers — sometimes your best [...]
- WSJ: Federal Prisoner Helped U.S. Sting Against Google’s Pharmacy Ads
It’s been a difficult month for Google, and the company is bound to take another hit in the morning as a Wall Street Journal article makes the rounds — an article that offers new details about the government sting that compelled Google to pay $500 million after acknowledging that it both allowed and helped Canadian [...]
- Ask.com Has The Most Long-Winded Searchers, Report Says
The longest search queries are happening on Ask.com, where users average almost five words per search. That’s according to research from Chitika. The ad network analyzed search referrals on “hundreds of millions” of impressions across sites in its network between January 9th and 12th. And the longest search referrals — at an average of 4.81 [...]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Poll: 66% Say They’ll Cancel Google Accounts Over Privacy Changes
- Is Chrome Slower Than IE9 & Firefox? A New Study Says It Is
- Bing Bets On Sports, Entertainment To Attract Gen Y
- Apple Shames Google With Revenue Numbers
- Study: 69 Percent Access The Mobile Internet Daily
- Is Google+ Mandatory For Marketers? And Is That So Bad?
Search News From Around The Web:
Applications & Portal Features
- Google works on Internet standards with TCP proposals, SPDY standardization, Ars Technica
- Making form-filling faster, easier and smarter, Official Google Webmaster Central Blog
Business Issues
- Google, Facebook jack up spending in D.C., Mercury News
- Job secrets from a Google recruiter, chicagotribune.com
Local, Maps & Mobile
- Take a tour of South Korea using Street View, Google LatLong
- Better Maps and Directions for Your Mobile Browser, MapQuest
- Google Earth 6 now required for Street View, Google Earth Blog
Link Building
Paid Search & Contextual
SEM Industry
- Google AdWords Representative Socks It To Upset Advertiser, Search Engine Roundtable
- SEO Top Trumps Blogging Competition, Silicon Beach Training Blog
SEO & SEM
- SEO and Social in 2012: 4 Takeaways (plus my upcoming speaking gigs), Rimm Kaufman
- ABC’s of SEO: Q is for Queries, Site Visibility
- Bing Ranking Algorithm Favoring Regional Domains?, Search Engine Roundtable
- Explode Your Keyword List Right – Part 3, SEO.com
- Google Panda Update: Version 3.2, Search Engine Roundtable
- Google Penalty or Algorithm Change: Dealing With Lost Traffic, Search Engine Watch
- Google Search Plus Your World Needs a Quality Rater, Search Marketing Sage
- Improved Googlebot-mobile Makes Mobile Content Even More Important, Search Engine People
- Interview with Ryan Jones: Big Brand SEO, Social Media & More, Search Engine Journal
- Simple campaign structures + segmentation = optimal, PPC Associates
- Zen and The Art Of the SEO’d Browser: Awesome Non-Obvious Plugins for SEO, internetmarketingninjas.com
Social Media
- Dear #Facebook Ads Global Marketing Solutions Team: #WTF?, AIM Clear Blog
- Social Media is Like Fly Fishing, Search Engine People
- Understanding The Benefits Of Social Media, seopositiveltd.com
Web Analytics
Related Topics: SearchCap
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