SearchCap: The Day In Search, January 28, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

  • With $14 Million More Q&A Site ChaCha Soldiers On Q&A is a great idea that really hasn’t worked. Although Yahoo Answers and a few others are still around — and Ask returned to Q&A as a way to differentiate from Google and general search — the segment is littered with dead bodies, including Facebook’s Q&A offering. The outlook for Quora in its current form [...]
  • The BIG SMX West Preview: Why You Should Attend Search Engine Land’s SMX West search marketing conference is returning to San Jose on March 11-13, 2013. We’ve got a revamped, updated agenda, and have already confirmed more than 100 world-class speakers. If you’re involved in marketing, PR, social media or any other customer-facing activity, you owe it to yourself (and your company’s or client’s [...]
  • Comparing Mobile Blog Designs: What Works Best? One area of mobile site design that is particularly important for mobile SEO is the blog. Blogs get special treatment in search engines, as sources of fresh content and easily-digested RSS feeds. In the mobile space, blogs are also one of the few areas where users expect to find lengthy text — so, the pressure [...]
  • Why Enterprises Cannot Ignore Deep Link Building Many enterprise websites, particularly those associated with good brands, obtain lots of links to their home page without any focused link building effort. In some sense, you could say that they get these links “for free”. Since this is the case, do these sites really need to have a dedicated link building effort in place? [...]
  • Google Promoting AdWords Express In Google+ As Way “To Get More Followers” This weekend DejanSEO noted Google may have stepped up its promotion of its simplified SEM offering for small businesses, AdWords Express, in Google+ as a way to “get more followers.” AdWords Express has now been around officially since July 2011. However it has seen a number of changes and refinements. Google initially rolled out this particular pitch [...]
  • How Google’s Lack Of (Re-)Consideration For Local Businesses Makes Life & Listings Difficult For local business listings, ranking well in Google search results is highly important. So, many proprietors attempt all sorts of things to get their businesses to rank well, and they often unintentionally break Google’s rules in the process. Yet, there’s no real means to get forgiveness once their listing is burned. Confusion surrounding this further [...]
  • Google Details How It Responds To Government Requests For User & Search Data Google has written a blog post documenting their legal process and approach to dealing with government requests for user and search data, highlighting a new section now available in Google that also answers more of these questions. Governments routinely ask search engines like Google for access to user data for various reasons. From search logs, [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Business Issues

Local Search & Maps

Link Building

Searching

SEM Industry

SEO & SEM

Video, Music & Image Search

Related Topics: Channel: SearchCap | SearchCap

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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