Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- How Rick Santorum Is Making His “Google Problem” Worse
US Republican presidential candidate Rick Santorum made a surprise leap ahead to practically tie Mitt Romney in yesterday’s Iowa caucus results. Now people are searching to find out more about him and discovering THAT result which makes comedy show hosts like Jon Stewart giggle. But rather than blame Google (or Bing), as Santorum has in the [...]
- 5 In-House Search Marketing Game Changers In 2011
Looking back on 2011, as always, there’s lots of change in the search engine marketing world! New ad products, new features and new media keep in-house online marketers ever on their toes to stay up on the latest and greatest opportunities in an increasingly complex field of online marketing. What were the most interesting and [...]
- 6 New Year’s Resolutions For The Modern-Day B2B Community Manager
Ahhh, a New Year is upon us, and with it comes a tidal wave of resolutions and vows, sacrifices and goals. “I will exercise more!” “I will make nice with my in-laws!” “I will not drink so much!” … and so on. Resolutions are just that – things we resolve to do, or… to do [...]
- It’s Official: PayPal President Scott Thompson The New Yahoo CEO
AllThingsD reported late yesterday that PayPal president Scott Thompson would likely be named CEO of Yahoo. It’s now official; Yahoo just put out its formal press release announcing Thompson’s appointment. In appointing Thompson, Yahoo is choosing a leader with a deeper technology and product background than prior CEO Carol Bartz who was abruptly terminated last [...]
- Search Month: December 2011 Search News, In Review
Search Month is an exclusive monthly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land from the previous month. Below are top stories organized by topic that happened over the past month. Each topic (or Search Engine Land column) is also a link, where you can click through and [...]
- SearchWeek: January 2, 2012
Search Week is an exclusive weekly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land over the past week. Below are top stories organized by topic that happened over the past week. Each topic (or Search Engine Land column) is also a link, where you can click through and [...]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- #FindTodd Social Media Effort Attempts To Locate Missing Marketer Todd Tweedy
- The Rise Of Social Spam: 1.5% Of Tweets & < 4% Of Facebook Posts Are Spam
- Project Cascade: Does The New York Times Have The Best Tool For Explaining How Content Spreads Online?
Search News From Around The Web:
Business Issues
- IBM Assigns 217 More Patent Filings to Google including Wireless Phones and Javascript Widgets, SEO By The Sea
Link Building
- How to Write LinkBait Content Like a Boss, SEO.com
- New Year’s Link-a-Lutions: Quality Link Building in 2012, Vertical Measures
Paid Search & Contextual
- 4 PPC Keyword Misconceptions, PPC Hero
- 5 New Year’s Resolutions for PPC Ad Testing in 2012, www.amplify-interactive.com
Searching
- Yahoo! Search Trends: Happy New Year – now on to the resolutions!, Yahoo Search Blog
SEM Industry
SEO & SEM
- 4 Key Trends That Will Drive Financial Services PPC in 2012, Search Engine Watch
- Death to SEO checklists, Search News Central
- Google Affiliate Marketers Infographic, SEO Book
- Making cats into turnips: Using Google Webmaster Tools query data, www.conversationmarketing.com
- Not All Spam Deserves The Death Penalty, Search Engine Journal
- Open Video To Google – Please Reinstate Chrome, andybeard.eu
Related Topics: SearchCap
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