SearchCap: The Day In Search, January 8, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • 3 Areas That Get Overlooked When Building Links In A Bubble

    One of the most frustrating things about doing a link campaign is that usually, we’re doing it because no one else wants to, or no one else has the time to. Link building is one of the most outsourced parts of SEM and much of the time, we’re one of a handful of agencies working [...]

  • Propel Promotion Of Your Content: 9 Ways I Promote Sharing Online

    Search Engine Land recently published its top 10 articles of 2012, and I had articles in the #1 and #6 positions on that list. The Social Search Revolution: 8 Social SEO Strategies To Start Using Right Now had over 40,000 unique pageviews with 2,004 tweets, 708 likes, 389 +1′s and 1,353 linkedin shares. While great content and choice [...]

  • Google, Mobile Search And The Paradox Of Competition

    How much does Google figure into the “future of search,” whose advances will largely be determined by mobile and non-traditional devices? That’s a hard question to answer. On the one hand Google is one of the biggest (if not the biggest) brand in the world, with almost unlimited resources to develop technology or buy companies [...]

  • Why Is Search Engine Results Personalization A Driver For Using Local Domains Internationally?

    Have you seen or read much about what steps we SEOs should take to manage our activities around a world where an increasing personalization of search engine results is an ever present feature? I’ve seen a few things about needing to take less note of rank positions and more of traffic but can’t recall much [...]

  • Google Is Hiring Someone To Find Ways To Make You Want To Search While Signed-In

    Google is hiring a new product marketing manager for search with one of the key goals being to find ways to get people to sign-in while they search. The job description says: As Product Marketing Manager within the search growth team, you will be responsible to developing plans, creatives, campaigns and programs to increase the [...]

  • Google Fixes Definition URLs, Makes Them Clickable Links

    When Google introduced a new format last month for the definitions it sometimes shows at the top of its search results, something was missing. The source URL wasn’t a clickable link. That’s now been fixed. Here’s an example, the definition box that Google shows for a “define speed of light” search: The URL shown under [...]

  • 3 Days, 50+ Tactic-packed Sessions – Customize Your Learning at SMX West

    Constant algorithm changes. New ad platforms and options. Mobile apps and voice search. Attend Search Engine Land’s conference SMX West, March 11-13 in San Jose, and you’ll get the latest tactics, tips and advice from marketing experts who succeed in – or in spite of – the ever-evolving search marketing space. The SMX West agenda [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local Search & Maps

Link Building

Searching

SEM Industry

SEO & SEM

Related Topics: Channel: SearchCap | SearchCap

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



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