SearchCap: The Day In Search, July 24, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Report: Google Strikes Antitrust Deal With EU, Avoids Legal Battle

    According to a report in the Financial Times, Google and the EU have agreed in principle to the “outlines of a settlement” that will avoid a legal battle over antitrust claims against the company. The settlement reportedly also extends to mobile search, an issue that emerged late in the talks and threatened to disrupt a [...]

  • Are The Analysts Wrong About Google’s Undervalued Stock?

    Writers and analysts who keep an eye on the value of certain stocks, have been writing all year about the curious phenomenon of Google’s stock price. They generally say something along the lines of, “If you compare Google’s cash generation capabilities, why is it valued so much less than Apple?” or similar statements. Is it [...]

  • Lessons From The Auto Industry: Leveraging Social For Organic Traction

    Links are not often thought of as a by-product of a great social campaign. Often the goals of those working on social profiles for a brand revolve around a simple goal: Getting more followers and building an audience. This is a strong goal that makes sense, but rather short sighted. There’s more to social than [...]

  • Time & Value Of Link Cleanups: Should You Even Bother?

    Link cleanups are all the rage right now, rightly so if you can judge by the number of webmasters who received Google warnings or had their sites tank. Strategies for effective cleanup have been outlined, tools to help you find contacts for cleanup have been unveiled, but there isn’t much information out there about the [...]

  • Google Logo Pays Homage To Pioneering Aviatrix Amelia Earhart

    Today’s Google doodle-logo celebrates aviation pioneer Amelia Earhart‘s 115th birthday. According to Wikipedia, “Earhart was the first woman to receive the U.S. Distinguished Flying Cross, awarded for becoming the first aviatrix to fly solo across the Atlantic Ocean. She set many other records, wrote best-selling books about her flying experiences and was instrumental in the [...]

  • Baidu Beats Estimates, Posts Impressive Revenue Growth

    This afternoon Baidu released its second quarter financial results. The company made 5.46 billion yuan or $858.8 million, a nearly 60 percent increase from a year ago. Profit was 2.815 billion yuan or $443.1 million a roughly 52 percent increase from last year. The company also said that revenue per customer was roughly $2,440 against a [...]

  • Google Updates Link Warnings To (Sort Of) Clarify They Can Be Ignored (Maybe)

    Dear Google. Please don’t send out any further link warnings to publishers. Your latest round yesterday, intended to clarify the confusion sparked by ones sent last week, is likely going to make things worse, not better. No more warnings, not until you get some fundamental clarity in place. Dear Publishers. Here’s our latest news on [...]

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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