SearchCap: The Day In Search, July 27, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Geekynomics? Finding The Hidden Government Within Google’s Magic Money Machine

    Joseph Heath, a philosophy professor at the University of Toronto, has published the timely Filthy Lucre: Economics for People Who Hate Capitalism (HarperCollins, 2009), a clever romp through formal economic theory. As even-handed as any intellectual inheritor of The Simpsons sensibility, it debunks six economic myths of the right, and six of the left. Heath [...]

  • When Big Brands Discover Social Media Marketing

    “What’s our Social Media Strategy?” Has anyone in your company asked you this lately, or at all? Chances are if you haven’t heard this question from a VP yet, you will soon. It’s what everyone is trying to figure out – not if we should be using social media, but how we should be using [...]

  • Reports: Bing Users Click More, Search Deal With Yahoo Coming This Week

    A report analyzing traffic and click-through rates from ad network Chikita finds that “Bing users are over 50% more likely to click an ad on your site than Google users.” What this means, according to the post, is those who arrive at third party sites via Bing click more frequently on ads on those sites [...]

  • Google Street Views Allows Zooming In On Panoramio Photos

    In February, Google added Panoramio pictures to Street Views, and today, Google is giving users the ability to zoom into those pictures. The new feature visually shows you which parts of the image has higher resolution, and then allows you to click on that section of the picture to zoom in. This is [...]

  • Yellow Reflects on Chrome

    Is the much ballyhooed Google Chrome — the new open source browser — as shiny for advertisers as it is for those testing the Microsoft beta version and commenting via online posts? Those of us in local search are sitting on the edge of our seats to find out for sure, since Google is considered [...]

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual


SEM Industry


Social Media

Video, Music & Image Search

Web Analytics

Related Topics: Channel: SearchCap | SearchCap


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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