SearchCap: The Day In Search, June 17, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

  • Google’s Matt Cutts: Stock Images Do Not Impact Search Engine Rankings Google’s head of search spam, Matt Cutts, said in a recent video that using stock images from a stock image website has no impact on rankings. The question was, “Does using stock photos on your pages have a negative effect on rankings?” Matt’s answer was very short, he said “no.” There is no positive or [...]
  • Why You Can’t Miss SMX East – Straight From Your Peers Attend SMX East for essential SEO, paid search and social media tactics that drive traffic and sales. Join us October 1-3 in New York City. How do you know if SMX East is for you? Don’t just take our word for it – read what past attendees have said (full testimonials here)… SMX East in [...]
  • Big Data + Big Math = Big Mess or Big Money? What happens when you combine big data with some big math? Good things, bad things and things we have yet to truly comprehend. Big Data is the most talked about, misunderstood and nebulously defined component of online marketing. Big data can mean anything from large scale consumer behavioral analysis to a relatively simple study of [...]
  • Google Knowledge Graph Carousel Sightings Becoming More Frequent Within A Wider Variety Of Searches While the Google Knowledge Graph Carousel was launched nearly a year ago, more reports are confirming Carousel image displays appearing more often and for a wider variety of categories in SERPs. The Carousel display shows results in an image-focused fashion, listed horizontally at the top of the SERP. The new reports show an updated design, [...]
  • High-Priced Talent Letting You Down? PPC Moneyball Revisited As the summer weather haltingly makes its appearance in my neck of the woods, thoughts turn to on-base averages, fielding percentages and all of that Moneyball stuff. My theme for this column is the woeful underperformance of the team known as the Toronto Blue Jays. Despite a wave of off-season signings and by far the [...]
  • Google Webmaster Tools Adds Google Tag Manager Verification Support The Google Webmaster Central blog announced you can now use a new method to verify your site with Google Webmaster Tools. Now, you can use Google Tag Manager‘s container snippet code to verify your site with Google Webmaster Tools. To verify your unverified site with Google Tag Manager, go to the Webmaster Tools home page. [...]
  • The Best Link Building For Local SEO — None! Since Google rolled out the Panda and Penguin algorithm updates, numerous sites have been impacted or penalized. Often, companies that incur penalties or experience a drop in rankings don’t have a clue as to what they’ve done wrong — especially small, local businesses. This leads me to a novel proposal: perhaps for local businesses, the best [...]
  • Google’s Mobile “Quick View” Trial Appears To Be Over Google appears to have quietly put an end to a long-running trial that added a “quick view” option next to mobile (smartphone only) search results from select websites. The feature offered searchers a fast way to see a lightweight version of a webpage without having to fully click through and load the page. We first [...]
  • Advanced Authorship: The Deep Dive Up Close Coverage From SMX Advanced 2013 I just attended the SMX Advanced session, “Authorship: The Deep Dive” this morning, moderated by Elisabeth Osmeloski, and featuring speakers: John Carcutt, Advance Digital, Janet Driscoll Miller, Search Mojo, Mitul Gandhi, seoClarity, and Mark Traphagen, Virante, Inc. There were a number of interesting takeaways. Mitul Gandhi is up [...]
  • Google’s Father’s Day Logo Happy Father’s Day, everyone! Google has a special Google logo, aka Doodle, for the day. It is an interactive slot-machine type of Doodle that matches up the diverse set of fathers around the world. Here is a video of the logo: Here is a static image of the logo:

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:


Local & Maps

Link Building



SEM / Paid Search

Search Marketing

Related Topics: Channel: SearchCap | SearchCap


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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