SearchCap: The Day In Search, June 24, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • How Twitter Might Send Far More Traffic Than You Think

    Over the past year, I’ve seen many people report that Twitter can send tons of traffic to a web site. Certainly I’ve seen first-hand how Twitter has become one of the top non-search referrer sources for Search Engine Land and for some other sites I oversee. But as much as you think [...]

  • Google AdSense for Mobile Applications Goes Into Public Beta

    Google had been testing AdSense on mobile apps for the iPhone and Android in a kind of private beta with roughly 10 partners, including Pandora, Shazam and Urbanspoon. Now the program is opening up to apps developers and publishers who meet some criteria (among them, a 3 month commitment, 100K+ page views). Google said that [...]

  • Google’s Matt Cutts On “Over Optimization”

    Matt Cutts of Google has been producing daily videos answering questions from the SEO community. Many of these videos have useful information for all levels of SEO. I wanted to share Matt’s most recent video and then point you to his other videos. The latest video is on “over optimization” where Matt answers the [...]

  • Display URL: Traffic Tricks Used By Brand Hijackers

    The display URL is the part of your ad copy text that tells consumers where they will go if they click on your ad. Therefore, it is a very important tool for branding yourself, as it is how consumers will recognize you in list of sponsored results. Each of the major search providers typically enforces the [...]

  • Google Wants The Web To Go Faster

    Google wants to make the internet faster. By speeding up the “most important computing platform of our time,” Google believes that consumers and businesses will experience a wide range of benefits, many of which we can imagine, some of which might be revealed over time. There’s no product or specific consumer offering here. Rather Google is [...]

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Paid Search & Contextual

Searching

SEM Industry

SEO & SEM

Social Media

Web Analytics

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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