SearchCap: The Day In Search, March 16, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Too Much SEO? Google’s Working On An “Over-Optimization” Penalty For That Google’s Matt Cutts announced that Google is working on a search ranking penalty for sites that are “over-optimized” or “overly […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Too Much SEO? Google’s Working On An “Over-Optimization” Penalty For That
Google’s Matt Cutts announced that Google is working on a search ranking penalty for sites that are “over-optimized” or “overly SEO’ed.” Matt announced this during a panel Search Engine Land’s Editor-In-Chief, Danny Sullivan and Microsoft’s Senior Product Marketing Manager of Bing at SXSW named Dear Google & Bing: Help Me Rank Better!. The audio for […]
- Microsoft adCenter Re-Intros Yahoo Rich Ads, Tweaks Negative Keywords And Landing Page Functionality
Microsoft Advertising seems to be introducing a new feature a day, these days. Some of the more interesting: the re-introduction of Yahoo Rich Ads In Search (RAIS), changes to negative keyword behavior and the ability to pick specific landing pages per match type. The re-introduction of Yahoo RAIS, mentioned by both Portent and Rimm-Kaufman Group, […]
- Google: No, New TLDs Won’t Give You A Ranking Boost
Google’s head of search spam, Matt Cutts, said on his Google+ page that using the new TLDs will not give you a ranking boost in Google. Matt Cutts said, “I don’t expect a new TLD to get any kind of initial preference over .com, and I wouldn’t bet on that happening in the long-term either.” […]
- Google Chrome’s Paid Link Penalty Now Lifted
Google has lifted the 60-day paid link penalty Google Chrome was given the first week of January. Now if you search for [chrome], [browser] or similar searches, the Google Chrome landing page will once again show up on the first page of the search results. Here is a picture showing the page ranking in position […]
- Using Wordstream’s AdWords Performance Grader For An Instant Audit
No matter how good you are at something, you can always use a second opinion. For paid search, getting even a surface level audit of your AdWords account can be fairly expensive. A consultant would have to access your account, pull your reports, check your settings, and evaluate your Quality Scorse, match type usage, etc. […]
- Web Searcher Behavior Quiz – Test Your SEO Knowledge
Think you know the web searcher goals and behaviors that are important for long term search engine visibility? Take this quiz and find out.
- March Madness: Stats, stats, stats!
March Madness (an annual U.S. tradition where virtually all sports fans go crazy over college basketball finals tournaments) is underway. Want to keep track of what’s going on? There are many places on the internet to access statistics and other useful information as the games are played and teams move toward the Final Four games […]
- Search In Pics: Google Village, Tom Hanks At Yahoo & Google Cake
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Cake: Source: Flickr Tom Hanks & Yahoo: Source: Flickr Google Village: Source: Flickr Cadbury Chocolate […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Why We Are On Tumblr
- Investing In Social Media Management Software? SMN’s Market Intelligence Report Is A Must-Read
- Google Now Under Formal Investigation In US, Europe For Cookiegate
- Study Says Pinterest More Trusted By Women Than Facebook, Twitter
- Great Expectations
Search News From Around The Web:
Business Issues
- Super-secret Google builds servers in the dark, Ars Technica
Local, Maps & Mobile
- Google Updates Blended Display on Desktop AND Mobile, Mike Blumenthal
- Three New Bing Maps V7 Modules, Bing Maps Blog
Link Building
- Google+ Pages Lose PageRank With URL Changes, Search Engine Roundtable
- Historic Index Update, Majestic SEO Blog
Searching
- Public Versus Private Schools in Wolfram|Alpha, Wolfram|Alpha Blog
- Yahoo! Search Scientists Break New Ground on Search Results, Yahoo Search Blog
SEM Industry
- Audio From SXSW: Dear Google & Bing: Help Me Rank Better Panel, Search Engine Roundtable
SEO & SEM
- ABC’s of SEO: S is for Social Bookmarking, Site Visibility
- Dayparting by Device: The Best Times to Reach Those New iPad Users, Rimm Kaufman
- Getting Video Results in Google, distilled
- How Google’s "Search Suggest" (Instant) Works – Whiteboard Friday, SEOmoz
- Keyword Research: How to Target Low Hanging Fruit with Google Analytics, SEO.com
- Top SEO Tips on Multilingual Keywords, Search Engine Watch
- Video: Google Algorithm Targets SEO, Google Update, Bing Mobile SEO & More, Search Engine Roundtable
- Who Needs an SEO Primer?, internetmarketingninjas.com
Social Media
- Newly Redesigned Pinterest Profile Pages go Live, thenextweb.com
- You’re a Brand. WTF Do You “Pin” On Pinterest?, outspokenmedia.com
Video, Music & Image Search
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