SearchCap: The Day In Search, March 18, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Goes Beyond Answers, Starts Guessing Release Dates
Google can answer a lot of searches without needing to send you to another web site. If you’re looking for weather, sports scores or local movie schedules, Google probably has a “one box” for you. As Engadget noticed today, Google has added a one box even when it only has a “best guess” at the [...]
- Google’s Schmidt Close To Getting Commerce Secretary Nomination: Report
Business Insider is reporting, based on unnamed sources, that Google CEO Eric Schmidt is on track to be nominated for the post of Commerce Secretary by President Obama: Mr. Schmidt picked up an important vote of confidence earlier this week when former Reagan Administration Commerce Department counsel Clyde Prestowitz essentially endorsed Schmidt for the job. [...]
- SEO Held Liable, Fined In Counterfeiting Case
A website builder and SEO firm has been held liable in federal court in a case in which it was accused of enabling the sale of counterfeit goods. Bright Builders faces a $770,000 fine for damages in the judgment, handed down in U.S. District Court in South Carolina last week, while its client was only [...]
- Search In Pics: YouTube Socks, Yahoo Bowlers & Bing Armbands
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google TV Carpet: Yahoo’s Sweet 16 Cake: Google’s Android Land: Ask.com’s NASCAR Model Car: Nike Google [...]
- 3 SEO Myths About Information Architecture
PageRank sculpting, siloing, link-juice flowage, SEO architecture — all are keyword phrases that make my skin crawl. What do search optimizers need to know about information architecture? Learn from real information architects.
- Billions Of Years Of Free SEM Insight Through Biomimicry
I’ve attended a lot of conferences in my day. I find them to be a great source for inspiration for new ways of thinking and new ways to tap into the industry community to grow my own knowledge. I had no idea, however, when I walked into the South-by-Southwest session, “It’s Nature’s Way: Innovative Tech Design [...]
- How To Analyze A/B Tests Using Google Analytics
Much has been said about A/B testing techniques and the value that Website Testing can bring to website owners. In this article, I will not discuss what to test or how to do it, but how to analyze what you have already done. I have written in the past about the differences between A/B and [...]
- Hidden In Google Profiles: More Social Network Connections On The Way?
Is Google readying several new “connect an account” options in Google Profiles? Today, if you visit the connected accounts settings for your profile, Google offers a dropdown with six options: Facebook, Flickr, LinkedIn, Quora, Twitter and Yelp. But, as James Slater pointed out today, there are several additional social account options that appear to be [...]
Search News From Around The Web:
- Exclusive: Yahoo Is About To Sell Delicious For $1-$2 Million, businessinsider.com
- The Quest, Fast Company
- Why I’m Glad I Got Fired, Harvard Business Review
Local, Maps & Mobile
- Facebook Places Now Available in more countries, mobiputing.com
- In Pursuit Of Those Perfect Links, Search Engine People
Paid Search & Contextual
- AdWords Downtime: March 20, 3am-7am PT, AdWords API Blog
- Google News Testing "Clusters" Home Page, Search Engine Roundtable
- Englishman in New York – Announcing an office in New York, Distilled blog
- Matt Cutts: The Greenspan of Google, BusinessWeek
- Video: Google & Bing Have Whitelists, More On Panda/Farmer Update & Keyword Domains Are Next, Search Engine Roundtable
SEO & SEM
- How Google Destroyed the Value of Google Site Search, SEO Book
- Bing Algorithm Update UK March 2011, intelligentpositioning.com
- Can You Get a New Domain Ranking Using Just Facebook Likes & Tweets?, SEOptimise
- Google’s Site Performance Reporting A Month Behind, Search Engine Roundtable
- Top 5 SEO Questions from Customers – Whiteboard Friday, SEOmoz
- Who Is Recovering From The Google Farmer/Panda Update?, Search Engine Roundtable
- bitly’s Got a Brand New Mobile Site!, bit.ly blog
- Facebook for BlackBerry v2.0 Beta: Now with Facebook Chat!, The Official BlackBerry Blog
Recent Hot Items From Sphinn, Our Social News Sharing Site:
- Restricting Robot Access for Improved SEO – A basic yet comprehensive review of how a webmaster can restrict search engine spider access to their website.
- 13 Must-Have Tips for Local Search Marketing – Local Search is not a big mystery and there are a lot of super cool, reasonable and great ways for your company to start ranking in local search.
- Farewell, Article Marketing for SEO. Drumroll. Please welcome Article Marketing for SEO. – An in-depth analysis on article spinning, link building, and every other evil that comes with taking bad SEO advice in the first place. Michael Martinez truly delivers food for thoughts.
- Matt Cutts: The Greenspan of Google – "Cutts has earned a reputation as a kind of Alan Greenspan of SEO—a dispenser of vague pronouncements that send online businesspeople the world over into paroxysms of scrutiny." This BusinessWeek article mentions the Panda/Farmer update, and the fun SEOs have in trying to figure out every last ounce of meaning that might possibly be extracted from each word Matt speaks or writes.
- Introducing Google Analytics, The Next Generation – Nice overview of the forth coming Google Analytics v5.
- Why User Experience Cannot Be Designed – We can design the product or service, and we can have a certain kind of user experience in mind when we design it. However, there is no guarantee that our product will be appreciated the way we want it to be. We can shape neither our users’ expectations nor the situation in which they use what we have designed.
(Some images used under license from Shutterstock.com.)
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