SearchCap: The Day In Search, March 20, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Wikipedia Appears On Google’s Page One Only 46% Of Time, Study Shows

    Wikipedia doesn’t pwn Google nearly as much as the SEO industry thinks it does. In fact, according to a new Conductor study, Wikipedia showed up on the first page of Google’s search results only 46 percent of the time in a study using 2,000 unique keywords. Conductor used one thousand informational keywords (like “lyrics” and [...]

  • AdCenter Best Practices for Agencies – Webcast on Thursday

    Search Marketing Now will host a webcast this Thursday, March 22 at 1 PM EDT. “AdCenter Best Practices for Agencies” will feature Allan Chuate, Regional Manager Search Strategy, Yahoo!, who will discuss the essentials of improving the efficiency of your clients’ ppc campaigns in AdCenter. He’ll share tips and tricks for AdCenter best practices. The [...]

  • Comparison Engine FindTheBest Debuts Local Classifieds

    Structured data comparison engine FindTheBest has evolved impressively since its launch in August 2010. The site has become progressively richer and more usable. It has expanded into more categories. And, as of today, that includes local classified listings in jobs, cars and rental housing. FindTheBest is a kind of “anti-search engine” and the brainchild of [...]

  • How Microsoft Removes “Junk” From Bing Search Results

    Dr. Richard Qian from Bing’s core search team wrote a blog post on the Bing Search blog named Bing Search Quality Insights: Reducing Junk. This is part of Bing’s ongoing effort to provide search quality insights on how Bing works. Bing here explains how they handle removing bad links from the Bing search results, and [...]

  • 5 Ways To Get The Best Links For New Websites

    Confession: I almost slapped Ryan Jones the other week at SMX West. “I don’t have to build links,” he said. “We put out a new product or announcement, and bam: There’s 10,000 links.” Unfortunately, he’s right — even if the slap would have been justified. If you do SEO for a big brand, like Ryan, [...]

  • Is Apple Is About To Launch A New Global Search Engine?

    Did the headline catch your eye? I really wanted a teaser headline for this post which would entice people to read and discover the details of a new global search engine — but for that message, a teaser alone just wasn’t credible. But when I added the word “Apple” to the headline, it completely changed [...]

  • Google’s First Day Of Spring Logo

    Today is the first day of Spring in many parts of the world and to celebrate, Google has a special Spring Equinox logo. This logo’s design was by Marimekko a Finnish company. It obviously resembles the Google logo but has various flowers, birds, animals and insects to symbolize the Spring season. Bing and Dogpile also [...]

  • The Social Search Revolution: 8 Social SEO Strategies To Start Using Right Now

    Google’s searchbots have long relied on humans to endorse relevant and useful links. Recently, however, Google upped the human ante by introducing Google Social Search. Google recognizes that one personal endorsement from someone we know easily outranks endorsements from 10,000 strangers. The same applies for a trusted authority: a blogging link shared by Darren Rowse [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Searching

SEO & SEM

Video, Music & Image Search

Web Analytics

Related Topics: Channel: SearchCap | SearchCap

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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