SearchCap: The Day In Search, March 31, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Wikia Search To Close Up Shop reports that Wikia Search is giving up and closing up shop. Search Wikia launched an alpha release in January 2008, where Chris Sherman gave it a poor review. Jimmy Wales, founder of Wikia, told “It was going to take at least an another year to two before it’s usable by [...]

  • IAB: PPC And Search Gain In Q4, FY08 Online Ad Revs At $23B

    According to data released yesterday by the IAB/PwC on Q4 and full year 2008 online advertising revenues, performance-based advertising and search gained while other segments declined slightly or were flat. Overall, online advertising grew 10.6% in 2008 to reach $23.4 billion. US online ad revenue in Q4 was $6.1 billion, up from $5.8 billion in [...]

  • Microsoft Kills Encyclopedia Encarta

    Ars Technica reports that Microsoft has decided to discontinue their encyclopedia software, Encarta. Both the MSN Encarta reference Web sites as well as its Encarta software will be shut down. Microsoft said: On October 31, 2009, MSN® Encarta® Web sites worldwide will be discontinued, with the exception of Encarta Japan, which will be discontinued [...]

  • Twitter: Incredibly Valuable Or Utterly Useless As A Link Building Tool?

    I’ve read so many articles lately about Twitter, from mainstream press to the sports world to the SEO world, that all seem to focus on the “phenomena” aspect of it. After the Twittles (Twitter+Skittles) thing happened, it was like a dam bursting. Everyone wanted to know who was doing what with Twitter, how to use [...]

  • Beware These Comment Saboteurs In Social Media

    When using social news sites for search marketing, you are inevitably going to run into annoying people. Some, in fact, may be actively trying to undermine your credibility, to further their own agenda. You need to watch out for these troglodytes, and respond appropriately to maintain your own credibility. Here are the 10 worst kinds [...]

  • Google Ventures Into VC Business

    Google has announced the launch of its new venture capital fund, appropriately named Google Ventures. “At its core, Google Ventures is charged with finding and helping to develop exceptional start-ups,” Google says of its new for-profit effort. The New York Times reports that the group is expected to invest up to $100 million in the next year. [...]

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual


SEM Industry


Social Media

Video, Music & Image Search

Web Analytics

Recent Hot Items From Sphinn, Our Social News Sharing Site:

Related Topics: Channel: SearchCap | SearchCap


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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