SearchCap: The Day In Search, March 6, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • When The Going Gets Tough, The Links Get Blamed

    Links are usually the first thing that people look at when something happens in the SERPs. Surely, if your rankings fall, you must just have crap links, right? Well look elsewhere too…because I’m here to tell you that immediately blaming the links and not looking for problems elsewhere won’t always get those rankings back up. [...]

  • Cutting Through The Confusion Of Google’s Guidance To Multilingual Website Owners

    Google speakers at both the International Search Summit San Jose and SMX West went to town on how multilingual website owners should proceed when geo-targeting their sites using the canonical and hreflang tags. Susan Moskwa provided a very helpful session on the Monday at the International Search Summit event and was followed by Maile Ohye [...]

  • Associated Press To Use Google Maps For Super Tuesday Results

    Just a week after Foursquare said it would drop Google Maps, the Associated Press announced it will use the application to distribute Super Tuesday primary results to AP Election Services subscribers. AP will supply the feed of vote results and subscribers will be able to use Google Maps to display on their websites or on [...]

  • Google Webmaster Tools Finally Adds User Administration

    One of the most sought after features in Google Webmaster Tools was to easily give third-party people access to your Google Webmaster Tools account without giving over your own username and password and without giving them full control of your site. Google has finally satisfied this request by adding user administration to Google Webmaster Tools. [...]

  • Google "Search Plus Your World" To Launch Beyond US? Likely, As Secure Search Set To Expand

    Google has announced that by default, it will begin encrypting search beyond in the coming weeks. Since the reason Google uses secure search is primarily to enable its “Search Plus Your World” personalized results, this means SPYW is likely to expand beyond the US. It also means that search marketers can expect the percentage [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual



Social Media

Other Items

Related Topics: Channel: SearchCap | SearchCap


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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