SearchCap: The Day In Search, May 16, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web:

From Search Engine Land:

  • Google 2.0: Google Universal Search
    Google is undertaking the most radical change to its search results ever, introducing a "Universal Search" system that will blend listings from its news, video, images, local and book search engines among those it gathers from crawling web pages. The new system officially rolls out today for anyone using Google.com…
  • Google’s New Navigational Links: An Illustrated Guide
    After months of testing, Google is rolling out new ways to navigate within its search results and between different Google properties. Here’s an illustrated guide to the old and new. Let’s start with the home page. How it currently looks, for someone who is logged in:…
  • Google Experimental: Opt-In To Google User Interface Experiments
    Google is constantly testing new user interface layouts that are presented to a randomly selected group of searchers. Each experiment sparks off a round of screenshots and sometimes hacks on how others can try out what’s new. Now Google is making it easy for those who want to live their…
  • Google Searchology: CLIR and Views
    There was a laundry list of announcements that Google made today. Danny has captured the big ones. Here are a couple of things on the list that didn’t make the headlines: CLIR and Google Views (Experimental/Labs)….
  • Google Searchology Day: Recap Of Announcements
    It’s Searchology Day today at Google, where the company is devoting time to look at the past, present and future of search at Google. There will be a number of significant announcements coming out of the event. Want to keep up? Stay tuned to this page. We’ll keep it updated…
  • Feds Spur Demand For Enterprise Info-Discovery Tools
    Corporate spending for electronic-discovery services, estimated at roughly $1.77 billion in 2006, is expected to increase by more than a third to $2.42 billion this year, according to the Wall Street Journal. The reason? New Federal Rules of Civil Procedure passed by Congresss that are accelerating deadlines for companies to…
  • Search Illustrated: Improving Rankings Through Keyword Clustering
    Early information retrieval systems were fairly basic programs designed to essentially to find a match between search terms in a query and those same words appearing in documents. As search has evolved, however, simple keyword-based matching is only one of dozens of factors used to find relevant documents related…
  • Court Reverses Preliminary Injunction Against Google Showing Thumbnail Images
    Court ends ruling halting Google sex thumbnails from Reuters covers the US 9th Circuit Court of Appeals lifting a preliminary injunction against Google over showing thumbnail images. In February 2006, a lower court ruled in favor of Perfect 10, which claimed Google violated copyright law by displaying thumbnails of images…
  • Dig It – There’s More To Social Media Link Building Than Digg
    When it comes to leveraging social media marketing for your link building campaigns, it seems that most of us focus on Digg and Digg alone. The problem with this is that you’re putting all your eggs in one basket. If for some reason the content doesn’t get popular on…
  • Better B2B Landing Pages: A Case Study
    If your goal is to make Google richer with no gain for your yourself, then stop reading. You don’t need to worry about landing pages or conversions. But if your goal is to grow your own business using search, then you must pay as much—or more—attention to converting traffic…
  • New Google AdWords Mobile Ads Preview Page
    Brad Geddes reports a new way to preview your mobile Google ads, without risking the cost of clicking on them. To preview the mobile ads go to: http://www.google.com/m/adpreview….
  • University Of Lausanne Joins Google Book Search Library Project
    Both the Google Book Search Blog and the Google Librarian Central Blog have announced that University of Lausanne in Switzerland has joined the Google Book Search Library Project. The university will digitize books not only in French but also in English, German, Latin, Italian, Japanese, Spanish and other languages….
  • Microsoft To Offer adCenter Accreditation
    I reported this morning at Search Engine Roundtable that Microsoft will soon be offering individual and agency level accreditation programs for adCenter advertisers. I am not sure of the exact date, but I expect it some time in 2007. Both Yahoo and Google offer accreditation programs for their advertisers….
  • Microsoft Launches Live Search Club While Closing Start.com
    The LiveSide Blog reports that Microsoft has launched a new site named Live Search Club, where you can play games to earn rewards. Some of the prizes you can win include ringtones, earphones, T-shirts, Microsoft Office, Xbox and many other prizes….
  • Google’s Got A New Tag Line? OK, Yahoo’s Got A New Mission Statement
    Danny recently reported Google that Google gained a new, unofficial tag line. Now Yahoo has come out pushing a new mission statement: To connect people to their passions, communities, and the world’s knowledge. The statement is for Yahoo’s new Yahoo Network Division. Jeff Weiner, the EVP who leads the division,…
  • Yahoo Maps Get A Makeover
    Although Microsoft might disagree, Yahoo was really the company that kicked off the dynamic mapping arms race back in March of 2004 with the introduction of a feature called "SmartView" ( a version of it still exists on Yahoo Maps "dial-up" presentation). SmartView enabled users of Yahoo Maps to conduct…
  • George Washington Did What According To Wikipedia???
    Many have joked about how Wikipedia seems to rank at the top of practically any Google search that you do. Often, that’s a good thing, as Wikipedia has lots of great information. But a search on george washington today shows a downside. Someone edited the start of the Wikipedia entry…

Search News Headlines From Elsewhere

Applications & Portal Features

Business Issues

Conferences

Link Building

Local, Maps & Mobile

Paid Search & Contextual

Podcasts

Searching

SEM Industry

SEO & SEM

Social Media

Video & Image Search

Other Items

Related Topics: SearchCap


About The Author: is editor-in-chief of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also oversees Search Engine Land’s SMX: Search Marketing Expo conference series. He maintains a personal blog called Daggle (and maintains his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.


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